Ripped from the Headlines! Big Brands Debate The Year’s Hottest Topics

Post on 14-Jul-2015

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Transcript of Ripped from the Headlines! Big Brands Debate The Year’s Hottest Topics

Ripped from the Headlines!Big Brands Debate The Year’s Hottest Topics

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The Group

Renee Adams, Director of Direct Marketing, RadioShack

Amy Clark, Manager, Mobile Marketing & Sponsorships, Sprint

Jordan Cohen, VP of Marketing, Movable Ink

Grace Low, Digital Marketing Manager, Comedy Central

Issues

• Did Google Just Kill Email Marketing?

• Acxiom’s Pandora Box of Data – Revealed!

• Mobilemania III

• What. TF. is Big Data?

Behold, the Tabbed Inbox

Behold, the Tabbed Inbox!

“The Days of Desktop Dominance are Over…”

Mobile for the Win!

%38 %62

Source: Movable Ink, US Consumer Device Preference Report: Q2 2013

Apple Rules

Source: Movable Ink, US Consumer Device Preference Report: Q2 2013

Bye Bye!!