Ripped from the Headlines! Big Brands Debate The Year’s Hottest Topics

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Ripped from the Headlines! Big Brands Debate The Year’s Hottest Topics

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Transcript of Ripped from the Headlines! Big Brands Debate The Year’s Hottest Topics

Page 1: Ripped from the Headlines! Big Brands Debate The Year’s Hottest Topics

Ripped from the Headlines!Big Brands Debate The Year’s Hottest Topics

Page 2: Ripped from the Headlines! Big Brands Debate The Year’s Hottest Topics

Brought To You By

www.movableink.com

Page 3: Ripped from the Headlines! Big Brands Debate The Year’s Hottest Topics

The Group

Renee Adams, Director of Direct Marketing, RadioShack

Amy Clark, Manager, Mobile Marketing & Sponsorships, Sprint

Jordan Cohen, VP of Marketing, Movable Ink

Grace Low, Digital Marketing Manager, Comedy Central

Page 4: Ripped from the Headlines! Big Brands Debate The Year’s Hottest Topics

Issues

• Did Google Just Kill Email Marketing?

• Acxiom’s Pandora Box of Data – Revealed!

• Mobilemania III

• What. TF. is Big Data?

Page 5: Ripped from the Headlines! Big Brands Debate The Year’s Hottest Topics

Behold, the Tabbed Inbox

Page 6: Ripped from the Headlines! Big Brands Debate The Year’s Hottest Topics

Behold, the Tabbed Inbox!

Page 7: Ripped from the Headlines! Big Brands Debate The Year’s Hottest Topics
Page 8: Ripped from the Headlines! Big Brands Debate The Year’s Hottest Topics
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Page 10: Ripped from the Headlines! Big Brands Debate The Year’s Hottest Topics

“The Days of Desktop Dominance are Over…”

Page 11: Ripped from the Headlines! Big Brands Debate The Year’s Hottest Topics
Page 12: Ripped from the Headlines! Big Brands Debate The Year’s Hottest Topics

Mobile for the Win!

%38 %62

Source: Movable Ink, US Consumer Device Preference Report: Q2 2013

Page 13: Ripped from the Headlines! Big Brands Debate The Year’s Hottest Topics

Apple Rules

Source: Movable Ink, US Consumer Device Preference Report: Q2 2013

Page 14: Ripped from the Headlines! Big Brands Debate The Year’s Hottest Topics
Page 15: Ripped from the Headlines! Big Brands Debate The Year’s Hottest Topics

Bye Bye!!


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