Proposal for innovative services in the graphic arts industry

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How to guide the transformation of a production oriented company in the printing and publishing industry, to become a service oriented company.

Transcript of Proposal for innovative services in the graphic arts industry

Business & Technology Innovation Innovative services for the industry of the Graphic Arts

by Luca Leonardini

www.lucaleonardini.com

www.lucaleonardini.com

Profit margin

Profit margin

Costs Costs

Costs + Profits = Price

Y E S T E R D A Y

www.lucaleonardini.com

Profit margin Profit margin

Costs Costs

Price - Costs = Profits

T O D A Y

Profit margin

Profit margin

Costs Costs

Costs + Profits = Price

Y E S T E R D A Y

What tools are we going to need to guide the

transformation process of the company from being a

“technological productive unit”

to become a true “modern business”?

www.lucaleonardini.com

Lean Six Sigma:

Continuous improvement of process and

quality.

To develop a new entrepreneurial culture.

To fight against wastes and to eliminate them

effectively.

To improve customer satisfaction.

www.lucaleonardini.com

Web:

Brand Communication strategy:

- to enhance the presence on the web,

- to optimize Marketing & Communic. budgets,

- to develop a one-to-one communication with

customers and

- to improve their satisfaction.

www.lucaleonardini.com

JDF:

To integrate business and production

processes into a single automated flow.

To reduce costs.

To improve internal communication.

To reduce delivery deadline.

To improve product quality.

To improve customer satisfaction.

www.lucaleonardini.com

ICT projects:

Must be aligned with the company strategy of

creating value and making investments which

are generating high economic return.

www.lucaleonardini.com

An innovative proposal

to face today’s most crucial challenge

for the industry of the Graphic Arts.

www.lucaleonardini.com

“The best way to defeat the competition

is to stop trying to defeat the competition.”

Prof. C. Kim e Prof. R. Mauborgne

www.lucaleonardini.com

LSS: Lean Six Sigma è una metodologia e una strategia che parte dalla “voce del cliente” per sviluppare la cultura del miglioramento continuo dei prodotti e dei processi aziendali.

www.lucaleonardini.com

Luca LeonardiniMaster in Lean Six Sigma &Brand Communication Expert