Proposal for innovative services in the graphic arts industry

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Business & Technology Innovation Innovative services for the industry of the Graphic Arts by Luca Leonardini www.lucaleonardini.com

description

How to guide the transformation of a production oriented company in the printing and publishing industry, to become a service oriented company.

Transcript of Proposal for innovative services in the graphic arts industry

Page 1: Proposal for innovative services in the graphic arts industry

Business & Technology Innovation Innovative services for the industry of the Graphic Arts

by Luca Leonardini

www.lucaleonardini.com

Page 2: Proposal for innovative services in the graphic arts industry

www.lucaleonardini.com

Profit margin

Profit margin

Costs Costs

Costs + Profits = Price

Y E S T E R D A Y

Page 3: Proposal for innovative services in the graphic arts industry

www.lucaleonardini.com

Profit margin Profit margin

Costs Costs

Price - Costs = Profits

T O D A Y

Profit margin

Profit margin

Costs Costs

Costs + Profits = Price

Y E S T E R D A Y

Page 4: Proposal for innovative services in the graphic arts industry

What tools are we going to need to guide the

transformation process of the company from being a

“technological productive unit”

to become a true “modern business”?

www.lucaleonardini.com

Page 5: Proposal for innovative services in the graphic arts industry

Lean Six Sigma:

Continuous improvement of process and

quality.

To develop a new entrepreneurial culture.

To fight against wastes and to eliminate them

effectively.

To improve customer satisfaction.

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Page 6: Proposal for innovative services in the graphic arts industry

Web:

Brand Communication strategy:

- to enhance the presence on the web,

- to optimize Marketing & Communic. budgets,

- to develop a one-to-one communication with

customers and

- to improve their satisfaction.

www.lucaleonardini.com

Page 7: Proposal for innovative services in the graphic arts industry

JDF:

To integrate business and production

processes into a single automated flow.

To reduce costs.

To improve internal communication.

To reduce delivery deadline.

To improve product quality.

To improve customer satisfaction.

www.lucaleonardini.com

Page 8: Proposal for innovative services in the graphic arts industry

ICT projects:

Must be aligned with the company strategy of

creating value and making investments which

are generating high economic return.

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Page 9: Proposal for innovative services in the graphic arts industry

An innovative proposal

to face today’s most crucial challenge

for the industry of the Graphic Arts.

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Page 10: Proposal for innovative services in the graphic arts industry

“The best way to defeat the competition

is to stop trying to defeat the competition.”

Prof. C. Kim e Prof. R. Mauborgne

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Page 11: Proposal for innovative services in the graphic arts industry

LSS: Lean Six Sigma è una metodologia e una strategia che parte dalla “voce del cliente” per sviluppare la cultura del miglioramento continuo dei prodotti e dei processi aziendali.

www.lucaleonardini.com

Luca LeonardiniMaster in Lean Six Sigma &Brand Communication Expert