Integrated Marketing & Communications.

Web Content Mavens

Washington DC

APRIL 1ST 2015

April 1 2015 : First Day at Work

The customer journey has grown more complex, touching many different marketing channels.

Planning a cross-platform communications/marketing campaign

Message Medium Metrics

Carrying a brand across properties/channels

Who you think you are?

Who you actually are?

Who your customers think you are?

Visual identity cues

Customer/member participation & brand advocacy

Team work always Wins

http://www.networksolutions.com/video.jsp

Integrated Marketing : Team work wins

5 thoughts

• Create a Thank You channel

• Get Quick Feedback

• Use Ad tools :Custom Audiences

• Power of Automation and Insights

• Don’t forget the Human Touch

Thank you

Shashi BellamkondaCMO Surefire Social

Email : Shashib@gmail.comTwitter: @shashib