PPC Learning in Ambala ! Batra Computer Centre

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Transcript of PPC Learning in Ambala ! Batra Computer Centre

BATRA COMPUTER CENTRE

Website: www.batracomputercentre.com Ph.no.: 8222066670, 4000670

Website: www.batracomputercentre.com Ph.no.: 8222066670, 4000670

Website: www.batracomputercentre.com Ph.no.: 8222066670, 4000670

Website: www.batracomputercentre.com Ph.no.: 8222066670, 4000670

PPC’s full form is Pay Per Click and It is also Known as Cost Per Click.

In PPC advertising advertisers pay the publisher when the ad is clicked by consumer.

The most common form of PPC ads are displayed

on search engine result pages. (SERPs).

Website: www.batracomputercentre.com Ph.no.: 8222066670, 4000670

Website: www.batracomputercentre.com Ph.no.: 8222066670, 4000670

Instant result Total control over your campaign and your

costs targeted Pay only for performance Timing

Website: www.batracomputercentre.com Ph.no.: 8222066670, 4000670

Website analysis keyword search Campaign

structure Campaign

Management

Website: www.batracomputercentre.com Ph.no.: 8222066670, 4000670

Website analysis is a very useful before starting any PPC campaign on that website. It is important to make sure that the website hasn’t got any problems

Irrelevant content Irrelevant Keywords Navigation Problem Slow loading Speed

Website: www.batracomputercentre.com Ph.no.: 8222066670, 4000670

There are five match types of keyword search Board match Exact match Phrase match Broad match modifier Negative keywords

Website: www.batracomputercentre.com Ph.no.: 8222066670, 4000670

Website: www.batracomputercentre.com Ph.no.: 8222066670, 4000670

A Set of ad group (ads, keywords and bids ) that share a budget, location targeting and other setting

Website: www.batracomputercentre.com Ph.no.: 8222066670, 4000670

A set of keywords, ads and bids that is a key part of how your account is organized. Each ad campaign is made up of one or more ad group

Website: www.batracomputercentre.com Ph.no.: 8222066670, 4000670

An ad typically includes a link to your website and a description or promotion of your product or service.A Small four line ads consisting headline, two short line of text and URL

Website: www.batracomputercentre.com Ph.no.: 8222066670, 4000670

Headline : 25 character Description line : 35

character Display URL : 25

character Destination URL : 1024

char

Website: www.batracomputercentre.com Ph.no.: 8222066670, 4000670

Text Ad Image Ad Wap Ad Specialized Search Ad Product listing Ad Display Ad Dynamic Search Ad

Website: www.batracomputercentre.com Ph.no.: 8222066670, 4000670

Any Pay Per Click (PPC)

campaign requires constant

research, testing and

evaluation, as well as

considerable PPC campaign

management in order to

provide the greatest return on

investment (ROI)

Website: www.batracomputercentre.com Ph.no.: 8222066670, 4000670

Reduce your cost – per – click Protect your brand Raise your quality score Target your local market Produce more qualified leads

for less money Return on investment

Website: www.batracomputercentre.com Ph.no.: 8222066670, 4000670

Ad position Click through rate Cost per click Conversion Quality Score Website

Website: www.batracomputercentre.com Ph.no.: 8222066670, 4000670

An advertising model unique

to INTERNET.

A small four line ads

consisting headline, two

short line of text and URL

One of the most powerful

way of advertising

U can pay when ads get

clicked on

Website: www.batracomputercentre.com Ph.no.: 8222066670, 4000670

Website: www.batracomputercentre.com Ph.no.: 8222066670, 4000670

ADDRESS: SCO -15, Dayal Bagh, Near Hanuman Mandir Ambala Cantt-133001 HaryanaPh. No.: 9729666670, 8222066670 &0171-4000670Email ID: info.jatinbatra@gmail.comWebsite: www.batracomputercentre.com

Website: www.batracomputercentre.com Ph.no.: 8222066670, 4000670