Post Show Report

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Russian Federation

China

Turkey

Poland

Argentina

Egypt Spain Italy USA Thailand

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Top 10 exhibiting countries

A Dedicated Business Platform

On the 16-19 September 2013, Russia’s dedicated food and drink exhibition, took place in

Moscow. In its 22nd edition, the exhibition yet again confirmed its status as the country’s

most international food and drink exhibition.

WorldFood Moscow 2013 at a glance

1,634 exhibitors from 68 countries and regions

26,666 unique visitors from 87 countries

96 national/regional groups

228 media representatives

11 pavilions

Sponsors:

Participating countries

WorldFood Moscow unites the world of food in one location over four days. 96

national and regional pavilions represented 68 countries. These groups showcased

new and existing products to the Russian marketplace

Algeria Argentina Armenia Australia Azerbaijan Belgium* Brazil* Bulgaria Canada Chile China Colombia Croatia Cyprus Czech Republic Ecuador Egypt

Estonia Finland France Germany Georgia Greece Hungary India Indonesia Iran Ireland Israel Italy Japan Jordan Kazakhstan Korea

Latvia Lebanon Lithuania Macedonia Malaysia Mexico Moldova Mongolia Morocco Norway Pakistan Peru Poland* Portugal Republic of Belarus Romania* Russia

Saudi Arabia Serbia Singapore South Africa* Spain Sri Lanka Taiwan Thailand The Netherlands The UAE* The USA Tunisia* Turkey Ukraine United Kingdom* Uzbekistan Vietnam

*New groups at WorldFood Moscow 2013

Brands From Around The World

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“We have seen a fantastic amount of customers from nearly every sector of

the food industry, including the top five retailers in Russia (...). Already we have had direct responses, and we have signed a contract with a new distributor.” Richard Green,

International Sales Manager, Coombe Castle, UK

“This is our 2nd time participating. Last year we took the chance, the response was really good and as a result we got 15 new customers.” Herma Sutjiamidjaja, Marketing Director, PT. Dharma Samudera Fishing Industries, Indonesia

Besides the above sectors, the following food and drink products where represented:

Equipment and Packaging, Halal Food Products, Kosher Food Products, Organic and

Health Foods, Tinned Foods, Preservation, Tobacco, Private Label, Private Label Goods,

Services, and Trade Promotion Organisations.

A Spectrum of Products

WorldFood Moscow encompasses a diverse spectrum of 11 sectors.

18% of companies exhibited fruit & vegetables - the most represented sector

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232

243

172

294

148

144

126

83

82

64

46

39

32

20

41

22

17

24

26

20

11

19

Grocery

Confectionery

Tea & Coffee

Fruit & Vegetables

Fish & Seafood

Meat & Poultry

Canned

Drinks

Oil, Fats & Sauces

Frozen

Dairy

Product sector breakdown by exhibitor quantity & country

Key Number of countries Number of companies

*Statistics from the 2013 visitor questionnaire

24% were a CEO / general director

16% were senior management

21% were department heads

A total of 24,000 (90%) of visitors were trade buyers

A record high of 26,666 unique visitors from 87 countries attended WorldFood Moscow

2013. Buyers were able to source from the extensive range of products and services.

International Buyers

Percentage of visitors by company type

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2%

3%

12%

36%

44%

Media

HoReCa

Retail chains

Producers

Wholesale enterprises

Percentage of visitors by company position

85% of visitors were from Russia

The Russian Food Forum

A leading platform for dialogue between food industry experts, professionals from

individual sectors, and representatives of ministries, agencies and international

organisations.

553 delegates and 89 speakers over three days

Specialised conferences were held within the Food Forum. Sessions focused on

developments in the dairy, fish and seafood, fruit & vegetables, citrus fruit, confectionery

and meat industries.

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More Than Just An Exhibition

An educational business programme took place alongside the event for visitors and

exhibitors to further explore the market, and keep up to date with current trends.

Best Innovation Competition

WorldFood Moscow presents the

latest domestic and foreign products.

Following pre-show online voting by

visitors to the event website,

WorldFood Moscow’s best innovative

product was awarded to SALAD

ITALIAN CLASSIC DIMMIDISÌ

(Vegetoria).

Product Innovations

The Product of the Year

109 companies submitted 452 products to be judged by an expert tasting panel.

Winners are entitled to use the medal logo on their future product labelling. A sign of

product quality for Russian consumers and distributors.

The Central Tasting Commission of the Russian Ministry of Agriculture awarded:

> 13 grand prix prizes

> 114 gold medals

> 77 silver medals

> 19 bronze medals

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Retail Centre

The platform allowed exhibitors to present their products and negotiate directly with

representatives from Russia’s leading retail chains.

More than 550 meetings took place over two days

The following chains took part in 2013: X5 Retail Group, Metro Cash & Carry,

Magnit, Grozd, Sgomon, Bahetle, Avoska, and many more.

Ministry of Agriculture of the Russian Federation

State Duma of the Russian Federation

Russian committee of Agricultural Production Policy and Nature Management

Chamber of Commerce and Industry of the Russian Federation

Association of Trade Unions of the Agro-Industrial Complex of Russia (ASSAGROS)

Moscow City Government

Official Support

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WorldFood Moscow is supported by the Russian government and leading associations.

Supported by

“For over 20 years now, WorldFood Moscow has attracted close attention

from professionals of the food industry, and it is an authoritative platform

for discussing the industry’s current developments. Its substantial exhibition

space presents Russian consumers with a wide range of high=quality goods

of Russian and international production.”

N.V Fedorov, Minister of Agriculture of the Russian Federation

We look forward to seeing you at

For more information contact the relevant team member below:

Sales Enquiries Tony Higginson

Head of Sales

T: +44 (0) 207 596 5086

E: tony.higginson@ite-exhibitions.com

Sales Enquiries – Seafood & Confectionery

Tamas Szuts

Sales Manager

T: +44 (0) 207 596 5093

E: tamas.szuts@ite-exhibitions.com

WorldFood Moscow 2014 15-18 September

Expocentre, Moscow, Russia

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Dubai Samir Elhajj Khalil T: + 9714 4332973 E: samir@ite-gulf.com

China Grace Jia T: +86 10 65009004-820 E: grace.jia@ite-china.com.cn

Germany Maria Ziskel T: +49 40 235 24 368 E: ziskel@gima.de

Turkey Berna Ciftcioglu T: +90 212 291 83 10 E: berna.ciftcioglu@ite-turkey.com

Poland Mariola Kurkiewicz T: +48 61 662 72 42 E: kurkiewicz@ite-poland.com

Eurasian Office Ana Jonic-White E: ana.jonic-white@ite-exhibitions.com

London Office

Administration/Invoicing Enquiries:

Aynur Meric

Event Coordinator

T: +44 (0) 207 596 5185

E: aynur.meric@ite-exhibitions.com

Marketing/Press Enquiries: Alison O’Dowd Marketing Executive T: +44 (0) 207 596 5200 E: alison.odowd@ite-exhibitions.com

International Agents Americas\ Canada \ Spain \ Portugal Cecilia Rodriguez Di Sanzo FeriasAlimentarias.com t: +54 11 4555 0195 f: +54 11 4554 7455 e: cecilia@feriasalimentarias.com

India\Bangladesh Anita Yadav Comnet Exhibitions Pvt. Ltd. t: +91 11 4279 5000 direct: +91 11 4279 5114 f: +91 11 4279 5098 e: anitayadav@eigroup.in

Pakistan Asad Sajjad Global Exhibitions & Marketing t: + 92 21 531 0301-4 f: + 92 21 531 0300 m: + 92 300 824 1818 e: asad@gemexpo.org

Australia \ New Zealand \ Singapore \ Vietnam\Japan\ Indonesia \ Philippines John Gore Eurofair Limited t: +64 21 985 123 e: jlg@eurofair.co.nz

Italy Andrea Caselli Cavip di Quirino Caselli & Co. Sas t: +39 055 287 504 f: +39 055 283 364 e: andrea.caselli@caselli.it

Taiwan Sharie Chan/ Pamela Lin Wes Worldwide Expo Services Ltd. t: +886 2 2598 2630 ext. 107 f:+886 2 2598 2650 e: pamela.lin@wesexpo.com

Egypt \ Lebanon\ Morrocco \ Libya \ Algeria \ Tunisia Dalia Kabeel Konzept - Exhibitions & Event Management t: +2 02 25245187 / 88 f: +2 02 25245199 e: dalia.kabeel@konzept-egypt.com

Korea Alex Lee Nexstar Co. Ltd. t: +82 70 7016 9297 f: +82 70 7016 2117 m: +82 19 661 2268 e: alex@nexstar.co.kr

Thailand Thanyalak K. BLI (Thailand) Co., Ltd. t: +66 2 204 2580-2 f: +66 2 204 2586 e: thanyalak@blithailand.com

Greece\Romania\Bulgaria Natasa Skarlatou Economotechniki Ltd. t: +30 2310 55 1343 f: +30 2310 55 6989 e:nskarlatou@economotechniki.gr

Malaysia Wendy Lee Wexpo Event (Malaysia) Sdn t: +603 5633 3929 f: +6012 3900 929 e: wendylee@wexpoevent.com

Sweden \ Switzerland \ France \ Finland \ Israel \ Slovakia \ Slovenia \ Czech Republic Elena Shatrova MVK Canada t: +1 (416) 970 4576 e: eshatrova@mvkexpo.com

Hungary Abel Kuncz Mac-Line Hungary t: +36 62 430 861 e: ak@macline.hu

Cyprus Demetra Chrysostomou Suricom Consultants Ltd t: +357 55 894 18 e: demetra@suricom.com.cy

Lithuania \ Latvia \ Estonia Alex Polnov Baltic Expo Services Ltd t: +371 6733 1461 e: info@baltexpo.lv

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