Post on 29-Feb-2020
B R I NG I NG S U R FA C E S TO L I F E
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2019 REVIEW
SURFACE DESIGN SHOW IS AN INSPIRATIONAL EVENT SHOWCASING THE LATEST SURFACE MATERIALS, TRENDS AND INNOVATIONS.
The imaginative programme of features, debates, presentations and awards brings architects and designers together to network with like-minded suppliers. This report shares the highlights of Surface Design Show 2019.
5,071
FACTS & FIGURES
UNIQUE VISITORS
2019 REVIEW
80% FROM A&D SECTOR
5,296TOTAL AUDIENCE
80%FROM A&D SECTOR
151EXHIBITORS
4PURPOSE BUILT STAGES
40 PRESENTATIONS
65 SPEAKERS
42%Interior designers
18% Retail design
16% Hospitality design
14%Other
6%Lighting designers
38%Architects
77%HAD PURCHASING POWER
16%HAD OVER £1 MILLION SPEND P/A
£1m
OF THE TOP AJ100 ARCHITECTURAL PRACTICES ATTENDED
37% OF VISITORS WERE FROM A SENIOR MANAGEMENT LEVEL
Products of primary interest:
Solid surfacesFlooring Tiles Wall coverings Lighting Natural stone
20/30
6% OF VISITORS CAME FROM ABROAD FROM47 COUNTRIES
Top countries:Italy, Germany, France, Ireland, Spain & Netherlands
VISITORS’ MAIN REASONS FOR ATTENDING:
66% to discover new trends
63% source latest products
43% network and meet suppliers
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VISITORS BY SECTOR
ARCHITECTS3DReidAb Rogers DesignACMEAedasAlison Brooks Architects Allford Hall Monaghan MorrisAsh SakulaAssael Architecture AtkinsAukett SwankeBDPBen Adams ArchitectsBenoyBuckleyGrayYeomanChapman TaylorCoffey ArchitectsDavid Morley ArchitectsDenton Corker MarshallGenslerGrimshawHawkins\BrownHopkins Architecture HTA DesignIan Ritchie ArchitectsJestico + WhilesOrmsPascall + WatsonPenoyre & PresadPollard Thomas EdwardsPurcellScott BrownriggSquire & PartnersStudio Egret West The Manser PracticeWilkinson EyreZaha Hadid Architects
INTERIOR DESIGNERSAreen Design Assael ArchitectureAukett SwankeBDPCallisonChapman Taylor Conran + PartnersDalziel + PowDavid LinleyFox Linton InteriorsGenslerGoddard LittlefairHBAHKSIA Interior Design Johnson NaylorKelly Hoppen LondonLinda BarkerNaomi CleaverNBBJNeptune Nous DesignOktraPriestmanGoodeRAP InteriorsRichmond InternationalSecretcapeSpacelabSquaredotTessuto TP BennettTPG Architecture Wilson AssociatesWimberly Interiors
TRANSPORTAston MartinBentley MotorsCrossrailFairline Yachts Gresham Yacht DesignNetwork Rail PriestmanGoodeRolls Royce Transport for London
HOSPITALITYPLP ArchitecturePotters Resort Soho HouseView from the ShardWaggamama
LIGHTING DESIGNERS18 DegreesAF LightingARUPAtelier Ten BDPBuro HappoldChapmanBDSPDysonGraham Festenstein Lighting DesignHoare LeaIsometrixJohn Cullen LightingKoerner Design Light BureauMichael Grubb StudioNultySpeirs + MajorStudio Fractural Zumi
RETAILArcadia GroupBurberry DebenhamsHarrodsHSBCIkea John LewisLiberty LondonL’OrealMarks & SpencerNextSelfridgesSpecsaversSuperdryTed Baker Topps TilesWaitrose
DEVELOPERS/ CLIENTSCanary Wharf Limited CrossrailCushman Wakefi eldGoogleMorgan LovellNHSPentland Brands SavillsWalford Homes
17 Patterns AAB Abbey Distribution Abel MagnetsACOAdele Collections AiremarmoresAlfresco FloorsAltfi eldAmarestoneAmron AssociatesAnne Kyrro QuinnApplelecArchitexturalAriosteaArmourcoatArnold LaverArtistic LicenceArturoAtelier Sedap by OptelmaAya Kawabata DesignB & S Glass BagpressBALBarham & SonsBeal International Betacryl Blackheath ProductsBlue Bamboo DesignBlueprint CeramicsC. RobersonCarmine LakeCellectaCharlotte JadeChloe NalwogaChrysoClaylime ColourGrain SurfacesConcreateContec International ProductsContexture Cora Domenico e Figli SpaCreative ResinsD. F. VeneersDaedalian Glass
David CloutingDecora MouldingsDecospanDesign ConcreteDesigner WallsDigital WallpaperDirect SuppliesDominic SchusterDovaroEarth Anatomy EcohardwoodEdel CarpetsEden Anglo Veneers / AlpiEMCOEnd GrainEnis AkievExotic Veneers and Eden Anglo VeneersFINSAFloat Glass Design Frame EmporiumFreundFriends of WilsonGreenlam
Grestec TilesG-TEXH & E SmithHouzzHydro Extrusion UK Ltd Illuminated Surfaces Imperial Marble & Granite ImportersInnerspace CheshireInstitution of Lighting Professionals ITC Natural Luxury FlooringJames LathamJohnson ScreensKebony ASKetley BricksKickstart Publishing Laura Evans DesignsLightly TechnologiesLIGNIA Wood CompanyLithofi n UKLuminoMarmi FaedoMarmoles Serrat
Metal Monkey DesignsMirror by DesignMosaic HidesMoso Bamboo Surfaces Mundy VeneerMUUNANerosteinNordcellOak Artisans Ober SurfacesOff The Wall CoveringsOrla LawnPanaz LtdPerformance PanelsPetrus ConcretePfl eidererPHEE PCPiedra PalomaPixaluxPixel.APixLum LED Porcelain TilesPowdertechPrint AcousticsQLA Interiors
Reco PanelReed HarrisReeve WoodReliance VeneerRobert SpurwayRugmakerSAIBSaint-Gobain ADFORSSIBUSkarlis MarbleSlab CentreSleek EditionsSpecialist Finishes by E F Engineering Spradling EuropeSSQ GroupSterling Studios Stone Federation GB Strata Stones Stretch CeilingsStructural SkinsSUN STUDIO .London Surface MatterSurface StylingTexaa
The Surface Design StudioTile MerchantsTile of SpainTiles 4 ArchitectsTomasz MakerTrocellenV4 Wood FlooringVacarda DesignValverdiVicalvi Vista DigitalViúva LamegoWaxman CeramicsWelsh Slate Westag & GetalitWildman & BugbyWood and Beyond Woodchip & MagnoliaXstone SurfacesYasmin KirisYi-Han Fu
EXHIBITOR LIST
LIGHT SCHOOL
VIP & MEDIA LOUNGE
STONE GALLERY
CPD HUB/STONE HUB
NEW TALENT
MAIN STAGE
SURFACE SPOTLIGHT LIVE
DIGITAL SURFACES
LIGHT SCHOOL
STONE GALLERY
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GODDARD LITTLEFAIR
LUMINO
“We have had a fantastic show at Light School with a huge amount of interest from architects and interior designers.”
WHAT THE INDUSTRY THINKS
“It’s a great show to come to and has a really good quality of visitors.”
FINSA
“A very good show to meet architects and designers from the UK.”
CORÀ DOMENICO E FIGLI SPA
“A very positive show with loads of great designers representing exciting businesses.”
STRUCTURAL SKINS LTD
“It was our first time exhibiting at Surface Design Show and we very much enjoyed the time. We were pleased by the great response and target audience.”
FREUND GMBH
STONE FEDERATION GB
“Our 6th Show has gone down as one of the best ever. We had some great leads, met some fantastic people and have initiated some brand new business relationships. We are looking forward to coming back next year.”
BLUEPRINT
“Surface Design Show is a must for anyone in interior design. We will follow up contacts made with possible new suppliers and manufacturers to provide our clients with future-proofed projects.”
BOX ARCHITECTS
“An extremely inspiring visit, checking out all the innovative design ideas encouraging us to push our boundaries of design.”
LEONARD DESIGN ARCHITECTS
“Very impressed by all the innovative materials, lots of new ideas for our new projects.”
WOLFF ARCHITECTS
“A fantastic showcase of innovative and inspirational products.”
“Back after a great time at Surface Design Show. We loved connecting with so many architects & interior designers looking to use natural stone.”
“Had an awesome time at Surface Design Show. Disovered some fabulous finishes, listened to some great talks… feeling inspired!”
G AND T INTERIORS
“Really enjoying Surface Design Show today. Great to explore the new colour and texture trends for interior design.”
KINGS OF CHELSEA
FEATURES
LIGHT SCHOOL IS THE HOME OF ARCHITECTURAL LIGHTING AND ALLOWS ARCHITECTS AND DESIGNERS TO COMPARE AND LEARN ABOUT THE LATEST LIGHTING INNOVATIONS AND TECHNOLOGY.
Introduced in 2019 the New Talent area was curated by Chief Creative Director at Trendease International, Jennifer Castoldi. Featuring 16 up-and-coming designers in the surface and materials sector who have been in the industry for fi ve years or less.
MATERIALS INCLUDED;
PLASTIC WASTE TILES, BIOPHILIC SURFACES, DIGITAL PRINTED SURFACES AND FLEXIBLE PLASTER.
NEW TALENT
An area of innovative and tactile materials for attendees to touch and feel, discovering the advanced properties and uses the materials offer.
The area curated by Sally Angharad, trend and colour expert and colour forecasters, Colour Hive was themed One of a Kind and highlighted materials aiming to inspire a kinder approach to design.
SURFACE SPOTLIGHT LIVE
2019 HIGHLIGHTS:
11 exhibitors
44% of visitors said they were attending to source lighting.
27% of visitors were looking to source illuminated surfaces
6% of attendees were lighting designers
STONE GALLERY IS A MUST-SEE FOR ARCHITECTS AND DESIGNERS LOOKING TO SPECIFY NATURAL STONE FROM AROUND THE WORLD.
2019 HIGHLIGHTS:
14 INTERNATIONAL EXHIBITORS
35% OF VISITORS ATTENDED TO SOURCE NATURAL STONE
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SPEAKERS
HEADLINE ACTS
Opening Night Debate
In Association with
Partner:
Title: Factory-made Housing: is this the solution to building better homes long term?
Peter Murray, Chairman of the NLA led a panel of housing experts including: Hazel Rounding, shedkm / Jane Richards, WSP / Nigel Ostime, Hawkins\Brown.
Presentations from:
Studio Tilt BIID Colour Hive
Trendease International Quiet Mark
Oliver Heath Design Design Guild Mark
Concrete Centre ACME Architects
THE MAIN STAGE
38% OF VISITORS PLANNED TO ATTEND A MAIN STAGE PRESENTATION
Designed by
PechaKucha Evening
Partner:
Media Partner:
Title: Identities and boundaries- site specifi c responses to modern architecture
An exciting presentation format, chaired by Chris Dyson of Chris Dyson Architects with a panel of architects from:Scott Whitby Studio / Alison Brooks Architects / Cousins & Cousins Architects / Haptic Architects / Hawkins\Brown / Hopkins Architects / Theis and Khan Architects / Piercy & Co
LIGHT TALKS
Featured 12 presentations from:ILP / Michael Grubb Studio / BDP / Hoare Lea / 18 Degrees/ Speirs + Major / Koerner Design / Crossrail / Whitecroft Lighting / Graham Festenstein Lighting Design / Light Bureau / Nulty+ / Atelier Ten
STONE HUB
Featured 12 presentations from:Arup / Stone Federation GB / Niall McLaughlin Architects
AWARDS
197 ENTRIESFROM 22 COUNTRIES
43 FINALISTSFROM 9 COUNTRIES
16 WINNERSFROM 5 COUNTRIES
SUPREME AWARD
Maggie’s Centre St BartsSteven Holl Architects
JUDGESCo-chair:Paul Priestman, PriestmanGoode Christophe Egret, Studio Egret West
Judges:Katie Greenyer, Pentland Group Paul Edwards, AirbusJeremy Offer, ArrivalJames Soane, Project OrangeRoz Barr, Roz Barr Architects Cany Ash, Ash Sakula
AWARDSCommercial Interior:The Veil Giles Miller Studio & Orms
Commercial Exterior:Morpheus HotelZaha Hadid Architects / Isometrix Lighting Design
Housing Interior:Powis Cloud Lily Jencks Studio
Housing Exterior:Fijal House Mole Architects
33%OF VISITORS PLANNED TO LISTEN TO A LIGHT TALKS SESSION
21%OF VISITORS PLANNED TO LISTEN TO A STONE HUB TALK
SPONSORED BY:
Light & Surface Interior:Gymbox Lightivity Lighting Design
Morpheus Hotel Atrium Zaha Hadid Architects / Isometrix Lighting Design
Light & Surface Exterior:Black Prince Road Michael Grubb Studio
Story Wall ÅF Lighting
Public Building Interior:Writ in Water Studio Octopi with Mark Wallinger
Public Building Exterior:Maggie’s Centre St Barts Steven Holl Architects
Retail Interior:Aesop Flagship Store Snohetta
Retail Exterior:Lava Stone Shopfront STAC Architecture
Sustainable Interior:SGS Berkeley Green Hewitt Studios
Sustainable Exterior:Cultural VillageKengo Kuma & Associates
Temporary Structure:TED Theatre Rockwell Group
New Talent:Chloe Nalwoga
24%OF VISITORS PLANNED TO ATTEND THE AWARDS PRESENTATION
A MAIN STAGE PRESENTATION
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WWW
187,597impressions
521,900impressions
11,408likes
143,159page views
Figures from the 2019 marketing campaign
Total following of 23,000 across
SOCIAL MEDIASURFACE DESIGN SHOW’S RESIDENT TREND AND COLOUR FORECASTER, SALLY ANGHARAD, SELECTED TRENDS TO BE INSPIRED BY IN 2019:
MARKETING AND PR CAMPAIGN
EXHIBITORS BENEFIT FROM AN EXTENSIVE MARKETING CAMPAIGN COVERING SOCIAL CHANNELS, POSTAL MAILINGS, EMAIL CAMPAIGNS AND MAGAZINE COVERAGE.
51 MEDIA PARTNERS INCLUDING:
IN THE PRESS
60,000 20,000ARCHITECTS, DESIGNERS & SPECIFIERS
ARCHITECTS, DESIGNERS & SPECIFIERS
TRENDED ON TWITTER IN 2016, 2017, 2018 & 2019
TARGETED EMAIL CAMPAIGN TO
SHOW PREVIEW POSTED TO
SHOW TREND REPORT
Immersivecolour
Nurturing walls
Marbling techniques
Enhancing texture and colour using backlighting, dichroic effects and recycled acrylic
Ancient craft techniques add intrigue and depth to decorative wall panels creating an iridescent sheen
Weathered metals
Metal becomes a key ingredient across a range of innovative coatings and surfaces. Applications include metal spray, oxidised effects and powder coatings
Embossed, perforated and concave circles bring 3D qualities to surfaces
Circles
Moss continues to be a key biophilic material to bring people closer to nature
A touch of gold brings warmth and luxury to neutral tones
Gilded patterns
Expressive colour mixing creates marbled surface decoration as well as forming patterns within recycled materials
Charred effectsCharred effects
Pinks become more earthen in colour, seen in tiles and leathers for interiors
ClaypinksClaypinks
“Surface Design Show is more of a curated, boutique kind of exhibition, a content-rich immersion on the world of materials. The key thing with SDS is the way the programme – from talks to themed corners- enriches the experience.”
BLUEPRINT MAGAZINE
HOTEL DESIGNS
“I left Surface Design Show with a new, fresh understanding of colours, textures and materials! It seems as if our industry is ready to take another tremendous leap forward when combining new materials in design.”
ARCHITECTURE MAGAZINE
“We saw more surface specialists than ever before, show up and shine with their latest innovations.”
38,163visits to the
website
4,745followers
7,759followers
6,918followers
26,727 exhibitor list views
113,471reach
16,616profi le visits
2,634new followers
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JOIN US
11 - 13 FEBRUARY 2020, BUSINESS DESIGN CENTRE, LONDON
Make sure you are part of the UK’s only event dedicated to innovative surface materials for the design community.
Surface Design Show provides the perfect platform to showcase your materials, gain leads and to meet your target market, the architectural and design sector.
For information to exhibit or partner with SDS20 please contact:
Adam Goldieadam.goldie@montex.co.uk+44 (0)20 7886 3147
Philippa Christerphilippa.christer@montex.co.uk+44 (0)781 209 9280
Surface Design Show provides the perfect platform to showcase your materials, gain leads and to meet your target market, the
For information to exhibit or partner with SDS20 please contact:
philippa.christer@montex.co.uk
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