IDS15: Interior Design Show 2015
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Transcript of IDS15: Interior Design Show 2015
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The Interior Design Show is Canada’s premier showcase of new products, innovative designers and avant-garde concepts from North America and beyond. For one weekend each January, the city of Toronto is filled with industry superstars, cutting-edge emerging names, design-savvy consumers, busy professionals and top media outlets. For 3.5 action-packed days, the Interior Design Show shapes the design world for the year to come.
InteriorDesignShow.com
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Sour
ce: W
orld
Eco
nom
ic F
orum
.
Canadian banks have been ranked as soundest in the world for six consecutive years
2nd place: New Zealand
3rd place: South Africa
4th place: Hong Kong
With a diversified economy, well-developed trade networks and abundant resources – not to mention the soundest banks in the world – Canada is a financially stable nation with a thriving design community.
A Country Booming with Progress
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Sour
ce: C
onst
ruct
Inte
rnat
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of T
oron
to P
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e 19
20
13.
Canada’s largest city – and the third largest design centre in North America – is truly an economic hub; a gathering place for innovators, investors and inspirers. Canadian firms work on projects around the world and come to IDS to source product.
Chicago has 22
New York City has 59
Toronto: a Thriving Economy
Toronto has 148 commercial and residential high-rises and skyscrapers under construction
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Toronto: Canada’s Design DestinationIDS is situated among a thriving, diverse network of design schools, institutions, studios, showrooms, professionals and design-savvy consumers whose annual Design Week has expanded to over 40 venues across the city.
Sour
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onst
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Inte
rnat
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of T
oron
to P
rop
osal
, Jun
e 19
20
13.
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Over the past 17 years, the Interior Design Show has expanded into a multi-faceted event that connects design communities across Canada and North America.
Installations
Sponsors
300+ exhibitors
Offsite events
Features
Media
Speakers
Special Events
Partners
Showguide
E-newsletter
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ce: C
onst
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Inte
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InteriorDesignShow.com
An Ever- Growing Brand
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Phot
o: V
icky
Lam
.
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Amy LauJaime HayonBrad Ford
Rafael de Cárdenas
Douglas Coupland
A Gathering Place for the International Scene On the show floor and keynote stage, IDS attracts a global crowd, where speakers hail from over 20 countries.
Jean-Marie Massaud
Bjarke Ingels
Tom Dixon Nipa DoshiMatali Crasset
Dror Benshetrit Muriel Brandolini
Karim Rashid Job SmeetsOki Sato Patricia Urquiola
Fabio Novembre
Jürgen Mayer H.
Patrizia Moroso
Darryl Carter
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65% are sourcing products for clients
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IDS is a flurry of never-before- seen product launches, North American debuts and international announcements, with 65% of professional attendees looking to source product right at the show.
Canada’s Launching Pad 84% of
professional attendees are looking for ideas and inspiration
37% are looking at feature exhibits
37% are networking
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93% of professional attendees don’t attend other design shows, which means they’re sourcing product and services – for projects across Canada and beyond – exclusively from IDS.
Active Professionals With a Broad Scope
46% of professional attendees are architects, designers, interior designers and industrial designers
20% Other design professionals
12% Merchandisers & Stylists
9% Manufacturers & Distributors
8% Builders & Developers
5% Retailers & Buyers
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Expand Your Reach
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ason
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key.
Professional attendees at IDS are working on projects outside the GTA, growing their brand – and yours – nationwide and beyond.
65% of professional attendees are based in Toronto
25% based outside GTA
10% based outside Canada
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At the Interior Design Show, sponsors have access to over 12,000 professionals and 33,000 consumers looking for the latest trends and product launches.
33,000 consumers spend $165 million each year
A Design- Savvy Audience Ready to Spend
12,000 professionals spend $176 million each year
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IDS attracts over 33,000 wealthy consumer attendees, almost 40% of which are undergoing a renovation or redesign.
Consumers Looking to Spend
43% have a household income of $100,001-$250,000
14% of consumer attendees have a household income of$0-$50,000
11.5% have a household income of $250,001-$500,000
3% have a household income of $500,001-$1,000,000
1.5% have an income over $1,000,000
27% have a household income of$50,001-$100,000
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86% of consumer attendees visit IDS to get inspiration for projects
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IDS attracts design-savvy consumers to the show floor with curated exhibits and one-of-a-kind features that bring together local firms and design stars from around the world.
Something for Everyone
71% plan to make a purchase in the next year
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Sour
ce: A
rts
& C
omm
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When you partner with IDS, you get so much more than logo positioning. By situating it alongside the biggest design event in the country, you’re giving your brand an invaluable boost, with over 166 million media impressions for the show each year.
Your Brand, Our Network
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This is just a small sampling of the coverage IDS enjoys from its 400+ media attendees. IDS’s tireless press team works to gain exposure for booths and exhibitors in thousands of media outlets across North America.
Meet the Press
TV/Radio Magazines
Online Newspapers
NEWS
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95,381 YouTube views
30,000+ Twitter followers
561 followers on LinkedIn
647 likes and 1,500 photos on Pinterest
5,070 Instagram followers
15,369 Facebook likes
IDS extends its presence far beyond on-site events, linking to the global design scene via an ever-growing network of social media channels, including Facebook, Twitter, YouTube, Instagram, Pinterest, Flickr and LinkedIn.
Get Social
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Regular ReturnsThe loyalty says it all: many of IDS’s sponsors have been with the show since the very beginning, reaching over 20,000 returning attendees and 16,000 new potential customers each year.
17 years:Azure DeklaGlobe & MailScavoliniPARA Paints
11 years:House & Home
10 years:IKEA
7 years:Krups
5 years:Audi
3 years:MieleKIANational Bank
2 years:Caesarstone
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Our sponsors can choose from a wide range of types, or can custom-create a bespoke event or campaign that perfectly suits their marketing needs.
Made-to- Order Partnerships
Presenting Sponsor
Automobile Sponsor
Opening Night Sponsor
Trade Day Sponsor
Trade Day Talk Sponsor
Weekend Design Talk Sponsor
Bag Sponsor
VIP Lounge Sponsor
Special Feature Sponsor
Phot
o: M
icha
el G
rayd
on.
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Limited space and opportunities are available
Phone 416 599 3222 Fax 416 927 0862 [email protected] InteriorDesignShow.com
Judy Merry Vice President, Informa Canada Inc. [email protected]
Sales and sponsorship:
Karen T. Kang Director, Strategic Partnerships & Programming 416 960 4509 [email protected]
Lisa Barnes Director of Sales 416 960 4507 [email protected]
Informa Canada Inc. 10 Alcorn Avenue, Suite 100 Toronto, Ontario M4V 3A9
InteriorDesignShow.com
‘IDS Targets the Right People’
Madeleine Lowenborg-Frick, IKEA: The show has now become an integral part of our marketing program. Our participation guarantees that we are reaching the most important influencers in the Canadian design community. IDS is an important opportunity for IKEA to showcase our products competitively against high-end offers and show key influencers that great design does not have to cost a lot of money. At the show, we are able to push the creative limits of our brand in a way that we cannot in other marketing vehicles.
Christopher Solar: Taking part in Studio North at IDS gives me a unique opportunity to get my work in front of hundreds of trade professionals, press and discerning customers, and all in the span of a few days. As an independent furniture designer and maker, I can’t imagine not being at IDS.
Rami Riad, Moroso USA: Exhibiting at IDS was a real pleasure. Being the biggest and the best interior design show in Canada helped us understand the Canadian market better. The diversity and the intimacy of the show are not to be missed.
Roman Cholasta, Interior Elements/Minotti: The Interior Design Show is a wonderful platform for local and international businesses to have a presence in the industry through the public eye. We chose IDS as part of our overall business and marketing strategy to reintroduce ourselves to designers, architects and private clients. Our display at the show was a true reflection of our business and the brands that we carry, fulfilled with elegance and modernism. As a team we are extremely proud of our decision to invest in such a large- scale show as IDS. It targeted the right people for us, allowing us to share our passion for Italian contemporary furniture. The feedback we got from the event was tremendous, giving our team the boost we needed to continue our ascension.
Produced by
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InteriorDesignShow.com
Interior Design Show
Jan 22 -25 2015 Toronto