Pitch MVP 101By Erica Swallow

September 28, 2013

What is a Pitch MVP?

It enables you to engage with your target customer to see if they’re willing

to invest in your idea through the exchange of currency.

Go out and find your target audience!

Get them to invest!

Whatkind ofpitch?

Landing Page

Tools: Launchrock, Unbounce

Cold Calls & Emails

Mockups

Kickstarter

Whenare you ready?

When to Pitch?

• You know your target customer• You understand the problem• You know when the purchase decision occurs

Types of Currency

• Cash• Letter of intent• Email addresses• Tweets• Scheduled meetings• Time

Whatto

say?

We are building magic!

Get out of the building!

Thank You!