Post on 19-Aug-2015
Effective presentations take the audience through a story…Alternating between what is, and the Idea of what could be
Nancy Duarte – The Secret Structure of Great Talks
Click video to play Talk
To Summarize…
• You need to communicate your Idea to bring about change•Make your presentation• Resonate• Tell it like a Story• Have a structure
• Presentations too have a structure• An effective presentation ends with a call to action to the
audience
Prof. Sameer MathurIndian Institute of Management, LucknowMarketing Professor: August 2013 – Present
McGill UniversityMarketing Professor: July 2009 – July 2013
Carnegie Mellon UniversityPh.D. in Marketing : August 2003 – June 2009
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These slides were created by Rohit Sharma, IIM Lucknow, as part of a MBA course "Personal Branding" (www.MBASkills.IN) taught by Prof. Sameer Mathur