Next Generation Media Quarterly October 2011

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This is a regular update on the best and most interesting stories, facts and examples from the world of digital media. All content is taken from July - September 2011.Compiled by Dan Calladine, Head of Media Futures, Aegis Media

Transcript of Next Generation Media Quarterly October 2011

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The Next Generation is…

- Technology transforming

media

- Content accessible anywhere

- People in control

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Next

Generation

People

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Next

Generation

People

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There are more than 5m online sellers in China

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Generation

People

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The demographics of US Tablet and eReaderowners compared

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Next

Generation

Mobile

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Nearly 50% of UK internet users also use the

mobile internet

9

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Generation

Mobile

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40% of US mobile users have a smartphone

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Generation

Mobile

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Mobile accounts for 10% of UK ecommerce site

visits

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Generation

Mobile

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Toyota Backseat Driver

14

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Generation

Content

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Next

Generation

Content

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The first picture of Harper Beckham – posted

on Twitter

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Generation

Content

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Own a Colour

18

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Generation

Content

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The Vaccines created their new video through

Instagram

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Generation

Content

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Spots V Stripes mobile Augmented

Reality game for Cadbury

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Generation

Content

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The Kid Should See This

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Generation

Technology

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Next

Generation

Technology

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Print out & make your own house

24

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Generation

Technology

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Gamers solve a molecular puzzle that had baffled

scientists

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Generation

Content

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Next

Generation

Social Media

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Facebook has 800m active members

27

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Generation

Social Media

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The Timeline – The story of your life

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Generation

Social Media

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Will.i.am meets fans on Google+

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Generation

Social Media

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Beyonce’s big news broke twitter records

33

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Generation

Social Media

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The ‘half-life’ of a link shared on Twitter is 3

hours

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Generation

Location &

Loyalty

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Next

Generation

Location &

Loyalty

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Shoppers in Scandinavia can reduce

supermarket prices by checking in

36

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Generation

Location &

Loyalty

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Google introduces offers to the US

38

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Generation

Location &

Loyalty

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Living Language give away free food to

people who ‘say it right’

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Generation

Content

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Next

Generation

Effectiveness

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An appearance on Dragon’s Den led to 1.4m

visits for The Present Club

41

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Generation

Effectiveness

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Angry Birds sells lots of physical goods

42

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Generation

Effectiveness

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Kiva has loaned nearly $250m in 5 years

43

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@

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