BOOST YOUR BLOG TRAFFIC WITH SEO STRATEGIES

TRAFFICBUSINESS

KEYWORD/TOPIC RESEARCH

CONTENT

ON-PAGE OPTIMIZATION

INTERNAL LINKS

SOCIAL MEDIA

EXTERNAL LINKS

70%OF ALL SEARCH TRAFFIC IS DRIVEN BY LONG TAIL KEYWORDS1

Research the topics for each page to identify:SEARCH TERMS

SEMANTIC VARIATIONS

Include keyword phrases from your research within the followign on-page elements:2

TITLE TAG

META DESCRIPTION

Create an editorial calendar to develop engaging, informative, or entertaining content with a clear call-to-actionOn average, it takes at least six months to see measurable progress with content marketing

Create an internal structure that logically links pages togetherInternal links are a top SEO ranking factor and help to determine the relative importance of a page3

Share your content on social networksSharing URLs on social media gives indirect ranking signals to search engines, and add social sharing icons to each blog post

Share your content with your email subscribersAdd email subscription forms

Create a link acquisition strategy to help boost domain authority and referral trafficReach out to anyone you mention in your blog posts and encourage them to promote your post (egobait)

Earn links with newsworthy content (linkbait)

Get your customers and partners to link to you

Submit your blog to relevant, high-quality directories

SOURCES1. http://moz.com/blog/illustrating-the-long-tail2. http://moz.com/blog/visual-guide-to-keyword-targeting- onpage-optimization3. http://www.searchmetrics.com/knowledge-base/ ranking-factors/4. https://econsultancy.com/reports/email-census

TOOLSGoogle Tools: AdWords Keyword Planner, autosuggest, manual searchesBuzzsumo.comThinkWithGoogle.com http://www.seomofo.com/snippet-optimizer.html

#1TITLE TAGS ARE FIRST PLACE ON-PAGE SEO RANKING FACTOR3

59%OF COMPANIES ARE INTEGRATING EMAIL AND SOCIAL MEDIA CHANNELS TOGETHER4

SYNONYMS

RELATED TERMS

HEADER TAGS

COPY