UK Campaign

Club Page…

Quiz ContestWebisode

Facebook

Dress-Up Dolls

Virtual Store (Store Window Only)…

Doll Releases…

Every 14 days, the Club Page released a new Monster High dress-up doll and prize. Users

could win the prize by watching the webisode

Dress-Up Dolls

Sponsored Dress-Up Doll Placement

Monster High Gifts

Glasses

Jackets

Skirt

Shoes

Hat

Dress

Umbrella

USA Campaign

Club Page

Character Profiles

Virtual Gifts

Quiz

Pictures

Dress-Up Dolls…

Virtual Gifts