Mobile Journalism October 2015

Post on 18-Jan-2017

624 views 1 download

Transcript of Mobile Journalism October 2015

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Baruch College, CUNYOct. 7, 2015Mo Krochmal

mo.krochmal@gmail.com@krochmal

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Goals Introduce you to the emerging world of mobile journalism Provide you with a toolkit for storytelling to help you build a

portfolio of meaningful reporting

mo.krochmal@gmail.com

Mobile Multimedia Journalism

How we use our phonesPollEv.com/radlion217

https://www.polleverywhere.com/multiple_choice_polls/A4LwNIkmrja2Wz9

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Right now, mobile likely won't get you a job in journalism. . .But, mobile skills may make a difference between you getting the job and someone else getting it.

mo.krochmal@gmail.com

Mobile Multimedia Journalism

HistoryHistory

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Feb. 17, 2004

mo.krochmal@gmail.com

Mobile Multimedia Journalism

November 22, 2010

mo.krochmal@gmail.com

Mobile Multimedia Journalism

tevxt

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Aug. 20, 2009Jeremy Jojola, KOB-TV AlbuquerqueWent live from his iPhone using the Qik.com application

https://twitter.com/jeremyjojola

mo.krochmal@gmail.com

Mobile Multimedia Journalism

TrendsTrends

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Ownership trends

Source:Pew Internet

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Mobile Growth

mo.krochmal@gmail.com

Go Ahead, Phone it in!

Mobile Penetration 6.587B subscriptions globally (SIM cards,

multiple devices), 345M U.S. 1.87B subscriptions 3G/4G (26.6 percent, 2014)

Audience 91 percent of U.S. population has mobile

subscription, 287M 3G/4GSource: Mobiforge

mo.krochmal@gmail.com

Devices

As of January 2014: 90% of American adults have a cellphone 58% of American adults have a smartphone 32% of American adults own an e-reader 42% of American adults own a tablet computer

mo.krochmal@gmail.com

TV Truck in Your Hand

“Me time”

Dominates

Mobile

Use

http://www.adweek.com/socialtimes/mobile-infographic/480663?red=at

mo.krochmal@gmail.com

TV Truck in Your Hand

People are using mobile devices for: Self-expression – doing hobbies and interests (1%) Discovery – seeking news and information (4%) Preparation – preparing for activities, travel (7%) Accomplishing – managing health, finances (11%) Shopping – seeking products, services (12%) Socializing – interacting with others (19%) Me time – relaxation or entertainment (46%)

mo.krochmal@gmail.com

TV Truck in Your Hand

http://www.thevideoink.com/news/iab-finds-35-us-adults-use-smartconnected-tvs-last-year/#.VTW4lyHBzRY

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Mobile FirstMobile First

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Mobile first? Think mobile before doing reporting Content focused for mobile Short alone is not the final answer Interactive Entire organization thinks mobile Social is mobile

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Mobile webDrive-by, drop-in audience. Home page is not as critical

as people go to stories. What is the small unit to create a story – a picture, a video, a graphic, a tweet, a status?

Mobile appsLoyalty. Apps require a certain commitment, overcoming

hurdles to download.

While they are there, give them something else, such as personalization, alerts.

mo.krochmal@gmail.com

Mobile Multimedia Journalism

mo.krochmal@gmail.com

Mobile Multimedia Journalism

AppsApps

mo.krochmal@gmail.com

Mobile Multimedia Journalism

mo.krochmal@gmail.com

Mobile Multimedia Journalism Via FlurryAnalytics

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Forrester via MarketingLand

mo.krochmal@gmail.com

Mobile Multimedia Journalism

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Need More Need More Video!Video!

mo.krochmal@gmail.com

Mobile Multimedia Journalism People watching more video on devices Expensive to produce at the high end Higher advertising revenues available Mobile video storytelling just beginning Tools are becoming widely available Make a reel. Be creative.

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Reporting

Don't be this guy!

mo.krochmal@gmail.com

Mobile Multimedia Journalism

PlatformsPlatforms

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Video PlatformsVideo Platforms

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Social Media PlatformsSocial Media Platforms

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Media PlatformsMedia Platforms

http://www.slideshare.net/eMarketerInc/emarketer-webinar-best-practices-in-digital-video-advertising

mo.krochmal@gmail.com

Mobile Multimedia Journalism

AudioAudio

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Podcasts

Debuted in October, 2014Reinvigorated the podcast form

mo.krochmal@gmail.com

Mobile Multimedia Journalism Podcasts

Debuted in October, 2014Reinvigorated the podcast formOther popular podcasts include TED Radio Hour, The NerdistIt takes commitment, consistency and great contentYou can do it with your phonePlatforms: SoundCloud, BlogtalkradioShortform: AudioBoo

http://lifehacker.com/how-to-start-your-own-podcast-1709798447

mo.krochmal@gmail.com

Mobile Multimedia Journalism Audio The subject's voice complements photos. Interviewing subjects leads to picture opportunities. Adds detail to captions or a full text story, increasing the chance

of getting published. People are searching on the text associated with media. Audio communicates information beyond via images or text such

as emotion, humor, pauses or breaks in their voice, or the ambient sound that transports you to a location.

Audio provides the narrative spine necessary for linear broadcast and the Web.

http://mediastorm.com/train/resources/gathering-audio/1

mo.krochmal@gmail.com

Mobile Multimedia Journalism Writing for audio

must be clear must be for the ear (to be heard, not read) short words short sentences, one idea or fact per sentence simple sentence structure Subject > Verb > Predicate > Period pronounceable words use of contractions casual but not informal efficient – make every word count, write in active voice

http://www.jem200.com/lecture-notes/audio-journalism-1-writing-for-sound/

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Mark your script underline for emphasis, insert vertical lines for pauses, arrows for vocal inflections

mo.krochmal@gmail.com

Mobile Multimedia Journalism

mo.krochmal@gmail.com

Mobile Multimedia Journalism Types of Sound

Interview clips Voice-overs Natural sounds Ambient sounds

Want to know more? http://www.newsu.org/courses/telling-stories-sound

mo.krochmal@gmail.com

Mobile Multimedia Journalism

WritingWriting

mo.krochmal@gmail.com

Mobile Multimedia Journalism

“I have made this longer than usual because I have not had time to make it shorter.”

Blaise Pascal

mo.krochmal@gmail.com

Mobile Multimedia Journalism

No. 1 RuleBe concise, but not necessarily short.

Tighten, tighten, tighten

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Short, strong headlines

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Go with your strongest content first.Inverted pyramid, plus!

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Use images with everything

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Practice

mo.krochmal@gmail.com

Mobile Multimedia Journalism

CardsCirca

PinterestTwitter

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Short, chunks

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Practice

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Writing for Radio

The International Standardization Organization, which is composed of acoustics experts, today opened its annual convention. The convention is meeting in Geneva, Switzerland. Delegates from 51 countries are attending the convention, which will continue through Sunday. An annual report issued by the organization warned that noise levels in the world are rising by one decibel a year. If the increase continues, the report warned, "everyone living in cities could be stone deaf by the year 2020." The report also said that long-term exposure to a noise level of 100 decibels can cause deafness, yet a riveting gun reaches a level of 130 decibels and a jet aircraft 150.

mo.krochmal@gmail.com

Mobile Multimedia Journalism Doing Interviews Find a good subject (chat with them first) Be prepared What are you trying to accomplish? Make them comfortable Start slow, and easy Mimic body language

Ask them to spell their name, age, job Always be live, don't stop recording Open ended questions Be quiet Get them to reflect: How did that feel? Ask them if you forgot to ask anything

http://www.sparkminute.com/2011/11/07/30-tips-on-how-to-interview-like-a-journalist/

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Audio Interviews Find a quiet place for interviews. Always wear headphones. Check your levels. Record 30 seconds of room tone for easier editing. Place microphone a few inches below or to side of mouth to

avoid “plosives.” Get name, age, hometown, and occupation. Encourage subject to answer in complete sentences. Ask people

to repeat themselves if necessary. Be silent. Don’t say “uh huhh.” Maintain eye contact. At end of interview, ask, “What else should I know?” Record ambient sound effects. Identify the sound into your

microphone before recording it. Don’t stop recording.

mo.krochmal@gmail.com

TV Truck in Your Hand

The DeviceThe Device

mo.krochmal@gmail.com

Go Ahead, Phone it in!

Know how your phone works

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Jobs

mo.krochmal@gmail.com

Go Ahead, Phone it in!

Go Kit

mo.krochmal@gmail.com

Mobile Multimedia Journalism

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Practice

mo.krochmal@gmail.com

Mobile Multimedia Journalism Ethics

Do not reconstitute the truth. Be judicious in your use of music and special sound effects. Use photographic and editing special effects sparingly and

carefully. Apply the same careful editing ethics standards to your teases,

promotions and headlines that you do for your news stories.

http://www.rtdna.org/content/guidelines_for_ethical_video_and_audio_editing#.VXZNC89VhBc

mo.krochmal@gmail.com

Mobile Multimedia Journalism

StillsStills

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Stills Shoot more than you need. Get closer. Compose using the rule of thirds. Shoot horizontally. Shoot wide, medium, close-up and extreme close-ups. Shoot details (eyes, hands and personal items). Compose clean portraits of sources.

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Shot SequencesCover shot – Brings the reader into story.Establishing shot – wide, environmentalDetail shot – closerClosing shot – a picture that stays with the reader

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Shot types

Newsworthy – one frame to tell a news story Emotional – capturing an emotion Intimate – capturing emotions between two people Unusual – the photographer's eye

The Phoblographerhttp://www.thephoblographer.com/2010/02/17/the-beginner%E2%80%99s-guide-to-photojournalism/#.VXWc1s9VhBc

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Captions are critical What is the thought communicated by the photo? Short sentence that sums up what you see. Give more information Don't state the obvious Don't use caption-ese Pick a style – complete sentences, headlinese. Standalone, or part of package Cut and paste names. Double check spelling, facts Write what you know

http://www.theslot.com/captions.html

mo.krochmal@gmail.com

Mobile Photography Awards

mo.krochmal@gmail.com

Mobile Multimedia Journalism

VideoVideo

mo.krochmal@gmail.com

Mobile Multimedia Journalism

50 per cent of people drop off halfway through every video If you don’t engage in the first 10 seconds, your video will fail

No exact rules for length, but be concise and edit ruthlessly.

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Video Interviews

When possible, use a tripod. Use microphone and headphones. Check your sound levels. Set white balance for each location. Pay attention to head and nose room in composition. The subject

should not look directly into the camera; they should look into frame, not out of it.

If you are not using additional lights, make sure sun or main light source is over your shoulder.

mo.krochmal@gmail.com

Mobile Multimedia Journalism

B-roll Shoot a variety of shots and angles. Shoot in sequences. The five-shot rule is a good guide. Hold each shot for 10-15 seconds. Avoid pans or zooms. Let action move across frame rather than moving with it. Shoot an opening and closing shot.

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Opening shot Wide shot Money shot Medium Extreme

Closing shot

mo.krochmal@gmail.com

Mobile Multimedia Journalism

CamerasCameras

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Q: What's the best camera?A: The one that's with you.Your phone is always with you. Master it as a reporting tool andyou will be ahead of the pack. How? Practice, practice, practice.

mo.krochmal@gmail.com

Mobile Multimedia Journalism

SmartphonesSmartphonesiPhoneiPhoneAndroidAndroidMSFT/NokiaMSFT/NokiaBlackberryBlackberry

Feature (flip) phoneFeature (flip) phone

TabletsTablets

What to get?

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Pro TipPro Tip

mo.krochmal@gmail.com

180 Degree Rule

Keep on one side of the axis for every shot.

Two cameras: Shoot over each person's shoulder

One camera: Shoot over interviewer's shoulder,

Then shoot questions, camera facing interviewer,include reaction shots.

Backcuts, noddies.

mo.krochmal@gmail.com

Mobile Multimedia Journalism

AppsApps

mo.krochmal@gmail.com

Go Ahead, Phone it in!

Primary Apps

mo.krochmal@gmail.com

Go Ahead, Phone it in!

Sound, Storytelling

mo.krochmal@gmail.com

Go Ahead, Phone it in!

Photos, video editing tools

mo.krochmal@gmail.com

Go Ahead, Phone it in!

Live Streaming Mobile Video

mo.krochmal@gmail.com

Go Ahead, Phone it in!

Fresh Out of the App Store

mo.krochmal@gmail.com

To Test

Stre.am app

TV Truck in Your Hand

Best for desktop Livestream/Ustream/YouTube Connect Google HangoutsBest for mobile Mobile->Social: Bambuser Collaborative->Vyclone Instant audience->Meerkat, Periscope

TV Truck in Your Hand Use built-in phone app for video Edit with Splice, export to camera roll Import to SocialCam Distribute to Twitter, Facebook, YouTube

TV Truck in Your Hand

IFTTT (recipes) Photography – ProHDR, VSCOcam,

ToonCamera, PS Express, Facetune Gifography – Cinemagram, Echogram

mo.krochmal@gmail.com

Mobile Multimedia Journalism

MobileMobile==

SocialSocial

mo.krochmal@gmail.com

Mobile Multimedia Journalism

The Big Nine of social media are: FacebookYouTubeGoogle PlusSoundcloudTwitterLinkedIn

InstagramPinterestTumblr

mo.krochmal@gmail.com

Most Instagrammed cityMost liked colorFortune 500Top 100 brandsTop Brand

Mobile Multimedia Journalism

New YorkBlue24 percent43 percentVictoria's Secret

mo.krochmal@gmail.com

Mobile Multimedia Journalism

35 million selfies posted though Oct. 17; New York is No. 2.

A 38 percent increase in likes for Instagrams with faces in them.

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Pinterest Snapchat Viber – voice What’sApp Quora Google Plus Slideshare/Prezi Sulia Empire Avenue Flipboard Vine

Foursquare/Swarm

Hootsuite

Tweetdeck

Foodspotting

ForTalent.com

SoundCloud.com

Niche.co

Livestream

Ustream

SocialCam

TV Truck in Your Hand

TV Truck in Your Hand

Skills you need:Non-linear video editingOperate a broadcast quality cameraWrite and communicate clearlyDigital mediaAttitude

Avid, FCP, Premiere, Quantel

Panasonic, Sony, Hitachi, Canonand JVC are the main ones.Also DSLR are on the rise.

Streaming media, content management systems, Photoshop, social media and analytics, HTML

Yes, I canhttp://www.workinentertainment.com/blog/five-skills-you-need-to-master-for-television-jobs/

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Jobs

TV Truck in Your Hand

Virtual Reality – Google CardboardVirtual Reality – Google Cardboard

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Jobs

TV Truck in Your Hand

CollabraCamLive 6-camera editing!

TV Truck in Your Hand

TV Truck in Your Hand

TV Truck in Your Hand

TV Truck in Your Hand

Share on a network Create a network on a MacBook Pro click on Wi-Fi in the menu bar, go down to “Create Network…”, rename

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Jobs

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Jobs

mo.krochmal@gmail.com

Mobile Multimedia Journalism

Jobs