MGMT Final

Post on 31-Jul-2015

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Transcript of MGMT Final

Online Social Media Why It is a Critical Resource for Businesses

What is Social Media

“Social Media is an umbrella term that defines the various activities that integrate technology, social interaction and the construction of words, pictures, video and audio”

Wikipedia.com

MARKETING POWER 101

Online social media helped make a fairly unknown Senator from Illinois, one of the

most recognizable faces in the World

“Fittingly for an election campaign that was won partly by galvanizing millions of young people to get out and vote via the Internet, Obama's inauguration ushered in a new digital age for the U.S. presidency”

CNN.com

Number of UsersIn the last couple of years, Facebook has gone from a college photo-sharing site to a burgeoning business- networking platform for self-promotion, advertising and multimedia interaction.

OVER 400,000,000

• SOCIAL MEDIA ALLOWS FOR MANAGEMENT AND

MARKETING TO RUN MORE EFFICIENTLY AND

EFFECTIVELY

Proper use of Sources can• Eliminate Travel

Expenses

• Give you Access To Numerous Outside Resource

• Reduce Costs

• Open Your Demographic and Consumer Base Significantly

• Take A Business International with the click of a button

• Expand your Name and Establish Brand Recognition

HOW SOCIAL MEDIA BENEFITS SMALL

BUSINESS & ENTREPRENEURS

Voice

One number Make calls and send text messages from your Google Voice number. One number

rings to all your phones

Cheap international calls Make low-priced international calls directly from your phone.

Record callsrecord phone calls and store them online. Join several people into a single call

Voicemail transcription Voicemails are automatically transcribed to

text so you can read them like email.

• ITunes allows independent artists and small record labels to provide music to fans without large start-up costs and the attachment of a big name label

Using Skype your business can connect with people all over the

world with little to no charge

Welcome to a Virtual World of Endless

Possibilities

Is Your Business Connected?