Transcript of Logo failures & its impact on brands
- 1. DISCLAIMER Please dont get offended if your favorite brand
logo turns out to be an epic logo failure No logos were harmed in
the making of this presentation None of the logos used in this
presentation are fictitious Even if you get hurt WE DONT CARE
!
- 2. Logo Failures Causes & Considerations
- 3. Logos in ancient times
- 4. What is a Logo? Logo Distinctive Appropriate Practical
Graphic Simple in form Convey an intended message
- 5. Roles of a Logo Tells vision and mission Strategy Unique
& Sets you apart Tells a story Roles of a Logo
- 6. Steps for Logo Designing
- 7. How to Design a Good Logo 2
- 8. What makes a good logo
- 9. LOGO AND ITS MEANING 3
- 10. LOGOS CAN BREAK A BRAND 4
- 11. POPULAR BRAND LOGO CHANGE Procter & Gamble
- 12. Sun Rise Sushi The concept is a sun rising behind a
Japanese tea house. The product is, well, less serene. Kids
Exchange Proper punctuation should always be encouraged. LOGO
DESIGN MISTAKES
- 13. A View Changer
- 14. There Is Always Another Chance ! Logo should be simple and,
memorable and should identify the brand Logo should usually depict
what the company stands for Logo should be timeless Logo should
preferably be designed by a competent advertising agency FEDEX,
Mcdonalds, NIKE
- 15. PRITAM PANDEY (2014205) PRIYANKA B (2014206) PRIYANKA JAND
(2014207) PRONOY DE (2014208) PULKIT AGARWAL (2014209 Thank
You