The Recruiting Funnel, DeconstructedDiscover the Key Benchmarks you Need to KnowThursday, November 5, 2015, 10am PT / 12pm CT / 1pm ET

#jvchatJoin the Conversation

Webinar Tips for Attendees

• All lines will be muted to avoid background noise.

• Type questions into the Chat box at the bottom of the ReadyTalk panel.

• Q&A will be at the end of the presentation

Chris Forman●Founder & CEO, Appcast●20 years building recruiting

technology o AIRS, The RightThing, Startwire,

and Appcast● Spoken at 200+ industry events

and conferences● Part of the team that has won the

HR Tech ‘Product of the Year’ on three different occasions

Introducing Appcast: ‘Pay-Per-Applicant’ Job Ads●Only sponsor jobs that need

applicants●‘Pay-per-applicant,’ not per click

or posting●60M+ job seekers from 6,000+

sites●Proven candidate quality●Active & passive candidates●No fees or long-term contracts

Confidential 66

215+ clients in 21 monthsTransportatio

n

Financial & Business Services

Retail & Consumer HealthcareTechnology

Rachel Bitte●Chief People Officer at

Jobvite●Over 18 years of experience

in HR leadership●Career predominantly in

tech industry – with a focus on change leadership & talent management

●Started career as Recruiter at both Apple & Intuit

Unify

Jobvite is the modern recruiting platform.Brand

Brand

Source

Engage

Hire

Hire

Qualify

Video

Bran

d

Jobvite | Brand Jobvite |

VideoJobvite |

Hire

Jobvite | Refer&

Jobvite | Engage

Mobile | Analytics & Reporting | Cloud Platform | Integrations

Jobvite Customer Reach

Jobs Have Changed

The Bureau of Labor and Statistics believe the STEM workforce will total more than 8.65 million workers by 2018

Job Seekers Have Changed

Research shows that Millennial workers will change jobs every 3-4 years

The Recruiting Funnel Needs to ChangeTracking your recruiting

funnel allows you to compare your recruiting health, efficiency and performance.

The Recruiting Funnel Needs to Change• Build better processes

• Identify leaks in the funnel• Find the easy wins• Understand your recruiting,

from top to bottom

Employment Branding

Source: LinkedIn Talent Pulse Report, 2014

56%said employment branding was the #1 factor in considering a new job

surpassing a great product, great people, or a prestigious reputation

People remember

a good story

Tenable is a 500 person security company in Columbia, MD.

744 career site visits in their social media campaign’s first 24 hours

Increased career site visits from 3,600/month to 40,000+/month

Source: Top Recruiting Statistics, http://blog.capterra.com/top-15-recruiting-statistics-2014/

Employers who used social media to hire found a 49% improvement in candidate quality over candidates sourced only through traditional recruiting channels. 

Sourcing

The Recruiting Funnel Benchmarks

24% of passive candidates become actual

applicants

Tracking your applicants as candidates• A CRM compliments your ATS

– Tracking your applicants before they apply to a specific posting

– Millennials hold 15-20 jobs in their lifetime, so it’s important to track them, as they progress in their career

Active versus Passive RecruitingActive • Posting open jobs on your career site or social

media• Creating content targeted to people who already

know your brand or follow your social pages

Passive• Enabling your employees to manage their referrals• Engaging past candidates who almost made the

cut

SourcingMeasure the ROI of ALL of your sources and stop sponsoring ones that are under-performing

SourcingMake sure to use a top performing ATS for the smoothest, most efficient apply processes.

Candidate Experience

The Recruiting Funnel Benchmarks

12% of applications

lead to an interview

Why it’s importantIgnoring your company’s online presence hurts your employment brand more than you realize.

78% of job seekers say that employee ratings and reviews are influential when deciding where to work

41% of job seekers believe employees are the most credible source of information regarding a business

Candidate ExperienceThe lengths of your job descriptions and job titles matter.

PollWhat is the average time it takes to complete your own job applications?

Candidate ExperienceLonger applications lead to more drop off.

98% of candidates abandon applications on a mobile device

Source: Appcast, Inc.

Candidate ExperienceMobile compatibility and desktop compatibility matters.

Candidate Selection

80% of employee turnover can be attributed to bad hiring decisions

Source: Harvard Business Review

PollWhat is the average job posting receives how many applicants?

One job posting will have 59 applicants

15% of interviews lead to an offer

The Recruiting Funnel Benchmarks

The Complete Recruiting Funnel

Claire Alloway

New slide using Jobvite database info on the average funnel metrics by company size.

Establish your goals

●More applicants?●Stronger interview candidates?●Higher acceptance rates?

Measure your progress●Establish benchmarks●Use Jobvite data as a starting point

●Identify “leaks” in the funnel

Do your homework

● Complete your own job applications

● Try out your competitors too

Questions