Ipsos Millennials on Money Infographic

Post on 13-Jul-2015

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Transcript of Ipsos Millennials on Money Infographic

Save for retirement

Major home improvement ($1,000 +)

Furniture ($500 or more)

Purchase/lease car

Wedding

Vacation

College loans/tuition

Electronics ($500 or more)

Major appliance

Purchase house/condo

Save/pay for child’s education

82% 73%

70% 60% 56%

56% 56% 44%

40%

What are millennials greatest financial concerns?

What are milliennials thinking about buying or wish they could afford to buy in 2015?

Total plan to spend or would like to spend in 2015

Millennials on average are fairly evenly split in satisfaction with their own financial situation, however there is a significant difference when we look at satisfaction by demographic groups. As may be expected, those who are college graduates, married, male or whose household income is over $50,000 are most satisfied.

SATISFIED

58% UNSATISFIED

42%

How satisfied are you with your current financial situation?

TOTAL

36%

TOTAL

27%

TOTAL

32%

MALE

30%

MALE

25%

MALE

27%

FEMALE

42%

FEMALE

29%

FEMALE

36%

Money doesn’t go far enough

Low wages

College expenses/colleges loans (your own/spouses)

Want more information about millennial financial concerns and spending habits? Contact us at NAOmni@Ipsos-NA.com for more detailed data or go to http://www.ipsos-na.com/products-tools/omnibus/ for more information about other omnibus tools.

Data for this infographic were generated by an Ipsos eNation online omnibus survey of 630 American millennials, 18-32 years old, conducted September 25-29, 2014.

Unsurprisingly, of the top three concerns, two are life stage related - new graduates often have loans and salaries are based on experience. However, the most mentioned concern (money doesn’t go far enough), might be related to millennials conflicting priorities of travel, saving for retirement and technology.

MILLENNIALS ON MONEYOne third of millennials say their money doesn’t go far enough. So what are their spending priorities?

48% 28%