IntextuaI - Media Kit Advertisers

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Transcript of IntextuaI - Media Kit Advertisers

Relevant and high performing impact ads

www.intextual.net

INTEXTUAL IS AN ONLINE ADVERTISING NETWORK FEATURING AN UNIQUE CONTEXTUAL TARGETING TECHNOLOGY

INTEXTUAL ALLOWS ADVERTISERS TO REACH THEIR DESIRED AUDIENCE BY CHOOSING RELEVANT KEYWORDS TO THEIR PRODUCTS & SERVICES

INTEXTUAL HAS SUCCESFULLY RUN CAMPAIGNS FOR +300 FIRST TIER ADVERTISERS IN LATIN AMERICA AND SPAIN .

INTEXTUAL REACHS OVER 40MM PEOPLE EVERY MONTH

WHO ARE WE?

WHO IS USING INTEXTUAL?

SITESADVERTISERS

INTEXTUAL'S AUDIENCE

MX

8.658.490

CL

3.333.486

ES

3.472.931

AR

8.554.433

PE

3.682.634

BR

1.084.139

CO

3.914.553

VE

2.382.082

USA

1.467.310

E-Planning ad-server stats – january 2011

ADVANTAGES

Keyword Targeting We offer a solution for each audience and campaign.

High Impact Video formats .

Extensive Reach to over 40.000.000 monthly unique users

In-Text formats ensuresCTRs from 2% to 15%.

Save Time. Our specialized team uploads and optimizes the campaigns.

Target by Country, Frequency, Time of the day

What about users' attention?

The Golden Triangle

EyetrackingHeatmap

1) Banners go unnoticed

2) Text content gets the most attention.

INTEXTUAL'S SOLUTION

IntextAd identifies website's content, looking for relevant keywords to our ads. These keywords are double underlined in another color to highlight them.

= HIGH RELEVANCE

Whenever a user mouseover one of these highlighted keywords, a relevant ad is shown.= HIGH IMPACT

AD FORMATS

Intextual Ads:

Are the Internet equivalent

to infomercials,sponsorships orPNT that had

existed on TV, radio and graphic advertising since always.

RESUMING: INTEXT ADS vs BANNERS

Brand Recall4 to 5 times higher than traditional display banners

Better Post View results+ 400% searched for the brand vs. non exposed+ 250% visited the site time after

Increased purchase intent+ 77% product favorability

+ 68% product purchase intent

+ 42% brand purchase intent

Message Recall2,5 times higher

Comscore Study – July 2010 - http://bit.ly/a99sF2

WHAT DOES USERS THINK ABOUT INTEXT?

Comscore Study – July 2010 - http://bit.ly/a99sF2

Which one of these ad-formats was the most relevant to you?

21% Intext-Ads

15% Google Text-Ads

14% Interstitials-Ads

10% Video banners

14% Squared Banners

11% Horizontal Banners

Reach Us!

MEXICO

Emilio Castelar 171

Polanco - Mexico DF

José Antonio Azpiazu

jazpiazu@intextual.net

ARGENTINA

Tel: 5411 4774 6819

J A Cabrera 5728 Of 7

Germán Herebia

gherebia@intextual.net

COLOMBIA

Tel: 57(1) 317 8022

Calle 69A Nro 4-47 Piso 4

BEA DIGITAL

Andrés Soler

ventas@beadigital.com

COSTA RICA

BEA DIGITAL

Andrés Soler

ventas@beadigital.com

CHILE

Tel: 562 231 63 53

AV Providencia 2088 of 32

AHI ONLINE

Jaime Fuenzalida

j.fuenza@ahi.cl

PANAMA

BEA DIGITAL

Andrés Soler

ventas@beadigital.com

PERU

BEA DIGITAL

Andrés Soler

ventas@beadigital.com

VENEZUELA

BEA DIGITAL

Andrés Soler

ventas@beadigital.com