IntextuaI - Media Kit Advertisers
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Relevant and high performing impact ads www.intextual.net
Transcript of IntextuaI - Media Kit Advertisers
INTEXTUAL IS AN ONLINE ADVERTISING NETWORK FEATURING AN UNIQUE CONTEXTUAL TARGETING TECHNOLOGY
INTEXTUAL ALLOWS ADVERTISERS TO REACH THEIR DESIRED AUDIENCE BY CHOOSING RELEVANT KEYWORDS TO THEIR PRODUCTS & SERVICES
INTEXTUAL HAS SUCCESFULLY RUN CAMPAIGNS FOR +300 FIRST TIER ADVERTISERS IN LATIN AMERICA AND SPAIN .
INTEXTUAL REACHS OVER 40MM PEOPLE EVERY MONTH
WHO ARE WE?
WHO IS USING INTEXTUAL?
SITESADVERTISERS
INTEXTUAL'S AUDIENCE
MX
8.658.490
CL
3.333.486
ES
3.472.931
AR
8.554.433
PE
3.682.634
BR
1.084.139
CO
3.914.553
VE
2.382.082
USA
1.467.310
E-Planning ad-server stats – january 2011
ADVANTAGES
Keyword Targeting We offer a solution for each audience and campaign.
High Impact Video formats .
Extensive Reach to over 40.000.000 monthly unique users
In-Text formats ensuresCTRs from 2% to 15%.
Save Time. Our specialized team uploads and optimizes the campaigns.
Target by Country, Frequency, Time of the day
What about users' attention?
The Golden Triangle
EyetrackingHeatmap
1) Banners go unnoticed
2) Text content gets the most attention.
INTEXTUAL'S SOLUTION
IntextAd identifies website's content, looking for relevant keywords to our ads. These keywords are double underlined in another color to highlight them.
= HIGH RELEVANCE
Whenever a user mouseover one of these highlighted keywords, a relevant ad is shown.= HIGH IMPACT
AD FORMATS
Intextual Ads:
Are the Internet equivalent
to infomercials,sponsorships orPNT that had
existed on TV, radio and graphic advertising since always.
RESUMING: INTEXT ADS vs BANNERS
Brand Recall4 to 5 times higher than traditional display banners
Better Post View results+ 400% searched for the brand vs. non exposed+ 250% visited the site time after
Increased purchase intent+ 77% product favorability
+ 68% product purchase intent
+ 42% brand purchase intent
Message Recall2,5 times higher
Comscore Study – July 2010 - http://bit.ly/a99sF2
WHAT DOES USERS THINK ABOUT INTEXT?
Comscore Study – July 2010 - http://bit.ly/a99sF2
Which one of these ad-formats was the most relevant to you?
21% Intext-Ads
15% Google Text-Ads
14% Interstitials-Ads
10% Video banners
14% Squared Banners
11% Horizontal Banners
Reach Us!
MEXICO
Emilio Castelar 171
Polanco - Mexico DF
José Antonio Azpiazu
ARGENTINA
Tel: 5411 4774 6819
J A Cabrera 5728 Of 7
Germán Herebia
COLOMBIA
Tel: 57(1) 317 8022
Calle 69A Nro 4-47 Piso 4
BEA DIGITAL
Andrés Soler
COSTA RICA
BEA DIGITAL
Andrés Soler
CHILE
Tel: 562 231 63 53
AV Providencia 2088 of 32
AHI ONLINE
Jaime Fuenzalida
PANAMA
BEA DIGITAL
Andrés Soler
PERU
BEA DIGITAL
Andrés Soler
VENEZUELA
BEA DIGITAL
Andrés Soler
