16 March 2016 University of Victoria, Wellington

Dr Mark McGuire, University of Otago

Based on a photo by Matt Binn: www.flickr.com/photos/69029168@N00/3971643845

Increasing your researchimpact usingsocial media

The Revolution will NOT be televised. But it will be #Tweeted, #Storified, #Blogged, #Webcast, #Podcast, #Instagammed

and #Revised, #Remixed & #ReTweeted . . .

And so should your research.

Weller, M. 2014. Battle for Open: How openness won and why it doesn't feel like victory. London: Ubiquity Press. DOI: http://dx.doi.org/10.5334/bam http://www.ubiquitypress.com/site/books/detail/11/battle-for-open/

Weller, M. 2011. The Digital Scholar: How Technology Is Transforming Scholarly Practice. Bloomsbury Academic. http://www.bloomsburyacademic.com/view/DigitalScholar_9781849666275/book-ba-9781849666275.xml

Benkler, Y. 2007. The Wealth of Networks: How Social Production Transforms Markets and Freedom. Yale University Press. http://cyber.law.harvard.edu/wealth_of_networks/Main_Page

Bates, A. W. 2015. Teaching in a Digital Age: Guidelines for designing teaching and learning. (Open Textbook) http://opentextbc.ca/teachinginadigitalage/

“[T]he Open Scholar is someone who makes their intellectual projects and processes digitally visible and who invites and encourages ongoing criticism of their work and secondary uses of any or all parts of it — at any stage of its development”. Gideon Burton, Academic Evolution Blog (by way of Terry Anderson) http://www.academicevolution.com/2009/08/the-open-scholar.html

Collaboration (Shared goals)

Open Practices in Education and Research

Cooperation (Shared Interest)

Crowdsourcing (Gathering)

Dissemination (Spreading)

Process-based

Artefact and Outcome-based

#phonar (Coventry U. Open photography course) Twittersphere, Nov. 7 2014 http://phonar.org/twitter-visualisation/

The notion of connectedness: “It’s about expertise that’s widely distributed in our society and culture, and the fact that anybody can help somebody else get better at something.” Mimi Ito, Cultural Anthropologist, Digital Media & Learning Research Hub (University of California, Irvine) http://www.itofisher.com/mito/

Think Like a Dandelion “[I]f you blow your works into the net like a dandelion clock on the breeze . . . the winds of the Internet will toss your works to every corner of the globe, seeking out every fertile home that they may have.” (Cory Doctorow ) http://goo.gl/l7Yx6M

Dandelion Wish by John Liu (CC-BY) http://www.flickr.com/photos/8047705@N02/5572197407/

“Spreadability” > flow of ideas in easy-to share-formats > open-ended participation > reshaping of context as well as the content > circulation of work through all available channels (Spreadable Media. Jenkins, Ford and Green. 2013, p. 2) http://spreadablemedia.org

Creative Commons

Based on a photo by Matt Binn: http://www.flickr.com/photos/69029168@N00/3971643845

Collaborative, Conversational

Networks

https://theconversation.com/uk

https://theconversation.com/facebook-looks-set-to-pay-more-uk-tax-but-it-might-not-be-as-much-as-you-think-55781

https://twitter.com/ConversationEDU

Changing Paradigms in Education & Research Locus, Mode, Temporality, Structure, Objective

PUSH academic, broadcast, synchronous, hierarchical, impart knowledge 

PULL resource, download, asynchronous, nodal, individual learning

SHARE site, co-create, continuous, networked, knowledge network

https://storify.com/mark_mcguire/libraryfutures-archive-2014

Lightweight Sharing > Frictionless Sharing (byproduct of everyday work) > Quick Sharing (linking, uploading) > Content creation (blog post, YouTube video)

An “economy of reciprocity” “The more you give online that is of value to those in your network then the more ‘credit’ you establish.” — Martin Weller Weller, Martin. (2011). The Digital Scholar: How Technology is Transforming Scholarly Practice. London: Bloomsbury Academic.

Generative Systems “People with complementary talents who otherwise would not have known or met each other, much less found a way to collaborate without much logistical friction, can be brought together to work on a project”.

— Jonathan Zitrain Zittrain, J. L. (2008). The Future of the Internet and How to Stop It. Yale University Press. New Haven. p. 95.

https://twitter.com/search?q=%23ascilite2014%20from

%3Amark_mcguire&src=typd

http://www.slideshare.net/mark.mcguire/ascilite-2014-pres-twitter-storify-and-oer-nov-24-2014

https://soundcloud.com/mark_mcguire/finding-and-sharing-educational-resources-using-twitter-hashtags-and-storify-ascilite2014

http://markmcguire.net/2014/11/24/finding-and-sharing-educational-resources-using-twitter-hashtags-and-storify/

https://app.box.com/shared/016cdyv8dq1pp0yhp1vw/2/2704865194/23032568428/1

They hang the man and flog the woman Who steals the goose from off the common But leave the greater villain loose Who steals the common from off the goose. Anonymous protest poem 1764 or 1821

“If you have an apple and I have an apple and we exchange these apples then you and I will still each have one apple. But if you have an idea and I have an idea and we exchange these ideas, then each of us will have two ideas”. George Bernard Shaw

SPACE is created through the act of communication. C o n v e r s a t i o n creates shared space. OPEN c o n v e r s a t i o n creates PUBLIC SPACE.

Conclusions > Develop strategies that integrate collaboration (in groups), cooperation (over networks) + crowdsourcing & dissemination.

> Open licenses and processes enable sharing.

> If it doesn’t spread, it’s dead!