Editorial media increasing becoming social

12
www.42inception.com Editorial Media is adopting Social
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    19-Oct-2014
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Hope you enjoy this deck on 'Editorial Media Increasing becoming Social'. Care about Social Media Marketing for incredible Business Growth? You may want to take advantage of our hands-on Advanced Facebook Marketing training. We are just a click away - http://www.42inception.com

Transcript of Editorial media increasing becoming social

Page 1: Editorial media increasing becoming social

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Editorial Media is adopting Social

Page 2: Editorial media increasing becoming social

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Purpose

• Understand the way existing Editorial Media Platforms is adopting Social elements

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What is “Incorporating Social” all about?

• Allowing users to publish content

– It can be posted by anyone

– It is available in public

Media

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How is it helping Editorial Media?

• Increase visitors loyalty

• Makes the content dynamic

• Direct Feedback from the Users

• Build confidence by making user views public

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Risks associated with getting Social

• Might lead to offensive content or language

• Might lead to copyright infringement issues

• User-generated content might not be relevant tothe overall theme

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Editorial Content User Generated Content

Editorial Media are increasing becoming Social

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Direction of Editorial Media

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Direction of Editorial Media

Editorial Content User Generated Content

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Editorial & Social Getting Inseparable

Editorial Content User Generated Content

Page 10: Editorial media increasing becoming social

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Editorial & Social Getting Inseparable

Editorial Content User Generated Content

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Summary

• Editorial Media is increasingly adopting Social

• There are advantages and risks associated with incorporating social elements.

• In some platforms, Social & Editorial content are becoming inseparable

Page 12: Editorial media increasing becoming social

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