INBOUND Bold Talks: Jennifer Leggio

Post on 09-Jul-2015

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Jennifer Leggio has been an improv comedienne and a music promoter, an obituary writer and a copy editor, a half-marathoner, and an unofficial karaoke star. She's worn many hats and has a lot of stories to tell from her 19-year career. Her favorite role, however, has been working collaboratively with strong teams to achieve impressive results in communications and content development. By day, she is the Vice President of Corporate Marketing for Sourcefire, a leader in cybersecurity. By night, she shares her learnings via contributions to Forbes.com. She is passionate about community, helping her neighbors, loud music and the NHL. Jennifer can be found on Twitter at @mediaphyter.

Transcript of INBOUND Bold Talks: Jennifer Leggio

#INBOUND13

The Question Never Asked

Woes and Wins of Demanding Your Worth

Jennifer Leggio

Forbes.com Contributor

VP of Corporate Marketing, Sourcefire

I drink a cup of “eff you fuel” every day.

@mediaphyter

Jennifer Leggio

“Eff You Fuel”

A reminder of confidence, the

ability to leap tall piles of

objections in a single bound, and

the strength to tenaciously

pursue what you’re worth.

• Will I get the promotion?

• Will I be paid what I am worth?

• Will I be provided the needed resources to be successful?

• When can I grow my team?

• How can I optimize my team?

• (Insert Your Question Here)

Examples of “Hard” Questions

This is not a gender-specific challenge.

Story Time

Grab a cup of cocoa and relax.

Strength in the face of adversity.Strength in the face of self-doubt.

Sometimes, it’s downright terrifying.

You get what you want.

You receive a flat-out no.

You are given a path to getting there.

More time is suggested before decision.

Potential Outcomes

None of these outcomes are bad.

They all lead to a new path of opportunity.

?Asking the question

can mean the

difference

between…

OR…

"I am big enough to

admit I am often

inspired by myself."

? Not asking the

question

guarantees…

? It could also mean…

THIS IS YOU

#INBOUND13

If you aren’t afraid to ask, then you can’t lose.

The Question Never Asked“It isn't sufficient just to want -you've got to ask yourself what you are going to do to get the things you want.”

Franklin D. Roosevelt

QUESTIONS?