HUMAN-CENTRED DESIGN IN A BIG FOUR

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UXNZ October 2015

Human centred design in a big four

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Optimal Experience

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Optimal Usability

digital digital

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I used my welcome letter

to start a fire

An Insurance Customer

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Embrace change — it’s the only constant.

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Everybody loves Post-Its and warm-up activities

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Desirability has friends: viability and feasibility

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Drinking from a fire hydrant requires a delicate touch.

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Be yourself. Different is awesome.

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Thank you! www.pwcdigital.co.nz

Design