HUMAN-CENTRED DESIGN IN A BIG FOUR
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digital UXNZ October 2015 Human centred design in a big four
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Transcript of HUMAN-CENTRED DESIGN IN A BIG FOUR
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UXNZ October 2015
Human centred design in a big four
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Optimal Experience
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Optimal Usability
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I used my welcome letter
to start a fire
An Insurance Customer
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Why?
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Embrace change — it’s the only constant.
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Everybody loves Post-Its and warm-up activities
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Desirability has friends: viability and feasibility
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Drinking from a fire hydrant requires a delicate touch.
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Be yourself. Different is awesome.
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Thank you! www.pwcdigital.co.nz
