How to Crowdsource Ideas and Content with Evoq Social

Post on 16-Jul-2015

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Transcript of How to Crowdsource Ideas and Content with Evoq Social

Dennis Shiao

Director of Product Marketing, DNN

@DNNCorp | @dshiao

#dnnwebinar

About DNN

7 million+ downloads

750,000+ websites

1 million communitymembers

A single solution for your website and online community

For more information: http://www.dnnsoftware.com/solutions

Integrate social engagement features anywhere on your website, not in a siloed community site

Customizable gaming mechanics engine to encourage desired behavior in your community and on your site

Optimize engagement with user-level and content-level analytics reporting

Adapt and extend via the Social API to build and gamify custom modules

Free trial of Evoq Social: http://www.dnnsoftware.com/evoq-social-free-trial

IDEATION

Improve and accelerate innovation

Increase engagement and brand loyalty

Features: descriptive tags and filters, intelligent search, transparent results

Controls: approve/update ideas, set limits, define timeframes for idea submission

Ideation: http://www.dnnsoftware.com/solutions/evoq-social/ideation

The Scarcity Rule: vote scarcity forces users to prioritize the ideas that are most important to them.

VIDEO: “Buy A Feature” Innovation Game at Marketo Summit 2013.

CASE STUDY: Hotcakes Commerce

Ideation (“Suggest a Feature”) is their primary vehicle for customer input and feature requests.

In less than 12 months: 58 ideas created, 10 accepted, 2 scheduled, 9 delivered.

Visit the Community section of Hotcakes Commerce.

Check out their Evoq Social case study.