Post on 16-Apr-2017
Meet MagentoMilan Conference
#MLIT2016
A word about
Parisian startup
fast growth since 2012
SaaS app dedicated to
Magento’s Performance
Meet MagentoMilan Conference
#MLIT2016
SPEED IS KEY
Meet MagentoMilan Conference
#MLIT2016
The ETAM Optimization
Top 5 Magento FR
200M+ pv/year
1.2s 500ms
4.4 yearsWaiting time saved:
Meet MagentoMilan Conference
#MLIT2016
The ETAM Optimization
After optimization:
+28% pages views / session
+21% time spent / visit
+20% conversion rate !
Top 5 Magento FR
200M+ pv/year
1.2s 500ms
Meet MagentoMilan Conference
#MLIT2016
Internet giants LOVE speed
+20% revenue
on AD banners
+1% revenue
(for each 100ms !)
+9% traffic
- 500ms - 100ms - 400ms
Meet MagentoMilan Conference
#MLIT2016
Magento stores using Quanta
+27%
conversion
+15%
conversion+20%
conversion
- 2 seconds - 1.2 seconds - 700ms
Meet MagentoMilan Conference
#MLIT2016
Additional benefits of speed
Brand Image
Handling
peak hours
SEO / SEM
User experience Engagement metrics
Meet MagentoMilan Conference
#MLIT2016
Average Page Load Time with Magento
Average of TOP 200
Page load time
?
100 msRecommended time
to maximize conversion
Meet MagentoMilan Conference
#MLIT2016
Average Page Load Time with Magento
Average of TOP 200
Recommended time
to maximize conversion
490 ms
100 ms
Page load time
Meet MagentoMilan Conference
#MLIT2016
WHY ARE BRANDS
STRUGGLING
WITH SPEED?
Meet MagentoMilan Conference
#MLIT2016
A technical and organizational complexity
PeeringCDN
Switch
Datacenter Firewall
Loadbalancer
Orders
$SSL
Database
schema
MySQL
SSDNginx
Products
Magento
Visits
Inventory
Apache
PHP
VarnishLinux
Packages
Kernel
Lib
Zend
Xen
VM
Hardware Raid
VMware
ESXi
Payment
plateform
Meet MagentoMilan Conference
#MLIT2016
A technical and organizational complexity
PeeringCDN
Switch
Datacenter Firewall
Loadbalancer
Orders
$SSL
Database
schema
MySQL
SSDNginx
Products
Magento
Visits
Inventory
Apache
PHP
VarnishLinux
Packages
Kernel
Lib
Zend
Xen
VM
Hardware Raid
VMware
ESXi
Payment
plateform
Web team
Meet MagentoMilan Conference
#MLIT2016
A technical and organizational complexity
PeeringCDN
Switch
Datacenter Firewall
Loadbalancer
Orders
$SSL
Database
schema
MySQL
SSDNginx
Products
Magento
Visits
Inventory
Apache
PHP
VarnishLinux
Packages
Kernel
Lib
Zend
Xen
VM
Hardware Raid
VMware
ESXi
Payment
plateform
Web team
System team
Meet MagentoMilan Conference
#MLIT2016
A technical and organizational complexity
PeeringCDN
Switch
Datacenter Firewall
Loadbalancer
Orders
$SSL
Database
schema
MySQL
SSDNginx
Products
Magento
Visits
Inventory
Apache
PHP
VarnishLinux
Packages
Kernel
Lib
Zend
Xen
VM
Hardware Raid
VMware
ESXi
Payment
plateform
Web team
System team
Network team
Meet MagentoMilan Conference
#MLIT2016
A technical and organizational complexity
PeeringCDN
Switch
Datacenter Firewall
Loadbalancer
Orders
$SSL
Database
schema
MySQL
SSDNginx
Products
Magento
Visits
Inventory
Apache
PHP
VarnishLinux
Packages
Kernel
Lib
Zend
Xen
VM
Hardware Raid
VMware
ESXi
Payment
plateform
Web team
System team
Network team
Brand
Meet MagentoMilan Conference
#MLIT2016
PeeringCDN
Switch
Datacenter Firewall
Loadbalancer
Orders
$SSL
Database
schema
MySQL
SSDNginx
Products
Magento
Visits
Inventory
Apache
PHP
VarnishLinux
Packages
Kernel
Lib
Zend
Xen
VM
Hardware Raid
VMware
ESXi
Payment
plateform
A technical and organizational complexity
Web team
System team
Network team
Brand
Meet MagentoMilan Conference
#MLIT2016
PeeringCDN
Switch
Datacenter Firewall
Loadbalancer
Orders
$SSL
Database
schema
MySQL
SSDNginx
Products
Magento
Visits
Inventory
Apache
PHP
VarnishLinux
Packages
Kernel
Lib
Zend
Xen
VM
Hardware Raid
VMware
ESXi
Payment
plateform
A technical and organizational complexity
Web team
System team
Network team
Brand??
?
?
Meet MagentoMilan Conference
#MLIT2016
A UNIQUE KPI
TO RULE THEM ALL
Meet MagentoMilan Conference
#MLIT2016
Performance Intelligence
PeeringCDN
Switch
Datacenter Firewall
Loadbalancer
Orders
$SSL
Database
schema
MySQL
SSDNginx
Products
Magento
Visits
Inventory
Apache
PHP
VarnishLinux
Packages
Kernel
Lib
Zend
Xen
VM
Hardware Raid
VMware
ESXi
Payment
plateform
Meet MagentoMilan Conference
#MLIT2016
Network team
Performance Intelligence
PeeringCDN
Switch
Datacenter Firewall
Loadbalancer
Orders
$SSL
Database
schema
MySQL
SSDNginx
Products
Magento
Visits
Inventory
Apache
PHP
VarnishLinux
Packages
Kernel
Lib
Zend
Xen
VM
Hardware Raid
VMware
ESXi
Payment
plateform
Performance
Intelligence
Data
Brand
Web team
System team
Meet MagentoMilan Conference
#MLIT2016
Performance Intelligence example 1
What’s the average Infrastructure Cost for 1 Click on your site?
PeeringCDN
Switch
Datacenter Firewall
Loadbalancer
Orders
$SSL
Database
schema
MySQL
SSDNginx
Products
Magento
Visits
Inventory
Apache
PHP
VarnishLinux
Packages
Kernel
Lib
Zend
Xen
VM
Hardware Raid
VMware
ESXi
Payment
plateformPerformance
Intelligence
Data
Meet MagentoMilan Conference
#MLIT2016
Performance Intelligence example 1
What’s the average Infrastructure Cost for 1 Click on your site?
PeeringCDN
Switch
Datacenter Firewall
Loadbalancer
Orders
$SSL
Database
schema
MySQL
SSDNginx
Products
Magento
Visits
Inventory
Apache
PHP
VarnishLinux
Packages
Kernel
Lib
Zend
Xen
VM
Hardware Raid
VMware
ESXi
Payment
plateformPerformance
Intelligence
DataCPU
Meet MagentoMilan Conference
#MLIT2016
Performance Intelligence example 1
What’s the average Infrastructure Cost for 1 Click on your site?
PeeringCDN
Switch
Datacenter Firewall
Loadbalancer
Orders
$SSL
Database
schema
MySQL
SSDNginx
Products
Magento
Visits
Inventory
Apache
PHP
VarnishLinux
Packages
Kernel
Lib
Zend
Xen
VM
Hardware Raid
VMware
ESXi
Payment
plateformPerformance
Intelligence
DataCPU
Pageviews
Meet MagentoMilan Conference
#MLIT2016
Performance Intelligence example 1
=
ICC(Infrastructure Cost per Click)
What’s the average Infrastructure Cost for 1 Click on your site?
CPU
Pageviews
Anomaly
Meet MagentoMilan Conference
#MLIT2016
Performance Intelligence example 2
How to correlate an anomaly in production with a store event?
Spike
Cache Flush
Meet MagentoMilan Conference
#MLIT2016
Performance Intelligence example 2
How to correlate an anomaly in production with a store event?
Hardware events : RAID failures, DISK I/Os
Meet MagentoMilan Conference
#MLIT2016
Performance Intelligence example 2
How to correlate an anomaly in production with a store event?
Meet MagentoMilan Conference
#MLIT2016
Performance Intelligence example 3
How to check your cache system efficiency ?
Seems obvious, but first : use CACHE
- BlockCache (Magento)
- FullPageCache (Magento EE)
- Opcode Cache (PHP)
- Varnish (Proxy cache)
Code
Code
Server
Server/network
Perf. Int.Then, CONTROL your cache policy
Meet MagentoMilan Conference
#MLIT2016
Performance Intelligence example 3
How to check your cache system efficiency ?
PeeringCDN
Switch
Datacenter Firewall
Loadbalancer
Orders
$SSL
Database
schema
MySQL
SSDNginx
Products
Magento
Visits
Inventory
Apache
PHP
VarnishLinux
Packages
Kernel
Lib
Zend
Xen
VM
Hardware Raid
VMware
ESXi
Payment
plateformPerformance
Intelligence
Data
Meet MagentoMilan Conference
#MLIT2016
Performance Intelligence example 3
How to check your cache system efficiency ?
PeeringCDN
Switch
Datacenter Firewall
Loadbalancer
Orders
$SSL
Database
schema
MySQL
SSDNginx
Products
Magento
Visits
Inventory
Apache
PHP
VarnishLinux
Packages
Kernel
Lib
Zend
Xen
VM
Hardware Raid
VMware
ESXi
Payment
plateformPerformance
Intelligence
Data
Meet MagentoMilan Conference
#MLIT2016
Performance Intelligence example 3
How to check your cache system efficiency ?
Meet MagentoMilan Conference
#MLIT2016
Performance Intelligence example 3
How to check your cache system efficiency ?
Cache OK Cache NOK
Magento time
Server time
Meet MagentoMilan Conference
#MLIT2016
Performance Intelligence example 4
How can I find the biggest bottleneck in my store?
PeeringCDN
Switch
Datacenter Firewall
Loadbalancer
Orders
$SSL
Database
schema
MySQL
SSDNginx
Products
Magento
Visits
Inventory
Apache
PHP
VarnishLinux
Packages
Kernel
Lib
Zend
Xen
VM
Hardware Raid
VMware
ESXi
Payment
plateformPerformance
Intelligence
Data
Meet MagentoMilan Conference
#MLIT2016
Performance Intelligence example 4
How can I find the biggest bottleneck in my store?
PeeringCDN
Switch
Datacenter Firewall
Loadbalancer
Orders
$SSL
Database
schema
MySQL
SSDNginx
Products
Magento
Visits
Inventory
Apache
PHP
VarnishLinux
Packages
Kernel
Lib
Zend
Xen
VM
Hardware Raid
VMware
ESXi
Payment
plateformPerformance
Intelligence
Data
Profiling
Meet MagentoMilan Conference
#MLIT2016
Performance Intelligence
Example 3 :
How can I find the biggest bottleneck in my store?One single block of code can take
85% of total page load time
so let’s search for bottlenecks!
Meet MagentoMilan Conference
#MLIT2016
Do you want to join the “optimize Magento” effort ?
Meet MagentoMilan Conference
#MLIT2016
Thank you
Twitter: @gthibaux
LinkedIn: fr.linkedin.com/in/thibaux
Email: guillaume.thibaux@quanta-computing.com