Good, Better, Best. Raising the bar on higher ed web design.

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How we can transition from good user experience design to good student experience design. Presented at PSEWEB 2013 in Vancouver BC.

Transcript of Good, Better, Best. Raising the bar on higher ed web design.

GOOD BETTER BESTRaising the bar on higher ed web design.

#CalgaryStrong

YOU CAN

CREATEINCREDIBLE

STUDENT EXPERIENCES

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STEWART FOSS

STEWART FOSS

STEWART FOSS

• 1978 - Born

• 1980 - Potty trained

• 1984 - Totally into dinosaurs

• 1992 - Watched a lot of Street Cents

• 1996 - First garage band

• 2001 - Married

• 2003 - Athabasca University

• 2006 - Grant MacEwan

• 2007 - eduStyle founded

• 2008 - eduStyle Awards

• 2013 - Canadian eduStyle Awards

+

August

?

December

edustyle.net/awards/canada/2013

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organizational pressures(committees, budget, boss, committees, politics,

committees and committees)

woot!

huzzah!

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Information For: Current Students

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USEREXPERIENCE

DESIGN

CUSTOMEREXPERIENCE

DESIGN

STUDENTEXPERIENCE

DESIGN

•friends

•a new home

•the next 4 years

•and their future

Why they choose you

1. Program

2. Location

3. Family

4. Friends

5. Cost

...

99. Snazzy Website

The best designs ... help users achieve their goals and otherwise stay out of the way.

Sir Jony IveSenior Vice President of Design,

Apple

Current Students

Alumni

Media

Parents

Prospective Students

Donors

Government

Beliebers

Your website

Students trying to have great student experiences

Your website

You*

*This is going to hurt

Design Maturity Continuum

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About Temperature

This document was prepared for the middle school math teachers who are taking part in Project Skymath. It is also hoped that the general public will find it interesting.

Disponible en espanol, toque aqui.

Contents (click on star)

What is TemperatureThe Development of Thermometers and Temperature ScalesHeat and ThermodynamicsThe Kinetic TheoryThermal Radiation3 K - The Temperature of the Universe SummaryAcknowledgmentsReferences

What is Temperature?In a qualitative manner, we can describe the temperature of an object as that which determines the sensation of warmth or coldness felt from contact with it.

It is easy to demonstrate that when two objectsof the same material are placed together (physicists say when they are put in thermal contact), the object with the higher temperature cools while thecooler object becomes warmer until a point is reached after which no more change occurs, and to our senses, they feel the same. When the thermal changes have stopped, we say that the two objects(physicists define them more rigorously as systems) are in thermal equilibrium . We can then define the temperature of the system by saying that the temperature is that quantity which is the samefor both systems when they are in thermal equilibrium.

If we experiment further with more than two systems, we find that many systems can be brought into thermal equilibrium with each other; thermal equilibrium does not depend on the kind of objectused. Put more precisely,

if two systems are separately in thermal equilibrium with a third, then they must also be in thermal equilibrium with each other,

and they all have the same temperature regardless of the kind of systems they are.

The statement in italics, called the zeroth law of thermodynamics may be restated as follows:

If three or more systems are in thermal contact with each other and all in equilibrium together, then any two taken separately are in equilibrium with one another. (quote from T. J.Quinn's monograph Temperature)

Now one of the three systems could be an instrument calibrated to measure the temperature - i.e. a thermometer. When a calibrated thermometer is put in thermal contact with a system and reachesthermal equilibrium, we then have a quantitative measure of the temperature of the system. For example, a mercury-in-glass clinical thermometer is put under the tongue of a patient and allowed toreach thermal equilibrium in the patient's mouth - we then see by how much the silvery mercury has expanded in the stem and read the scale of the thermometer to find the patient's temperature.

What is a Thermometer?A thermometer is an instrument that measures the temperature of a system in a quantitative way. The easiest way to do this is to find a substance having a property that changes in a regular waywith its temperature. The most direct 'regular' way is a linear one:

t(x) = ax + b,

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Kaly Lilburn Court shared Foothills Fire Department's photo.My parent's house is right behind Extra Foods! It looks like theyare dry from the back. Not sure about the front. This could be abit of good news.

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Kaly Lilburn CourtWe won't make it but I hope our Ward family finds some comfortin seeing each other safe.

High River WardWe have organized a Ward Family Home Evening social andrefreshments to be held Monday night (tomorrow) at the WoodgateChapel, located at 300 Woodgate Road in Okotoks at 7:00 pm. Welook forward to seeing you if you can make it. Please share this onyour pages so we can reach as many people as possible. Even if it'sby phone for those without internet.

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Sara BarilHEY PEOPLE OF THE RAYMOND STAKE!! If you play the piano andwould like to learn how to play the pipe organ at the StakeCentre, our sweet Missionary Elders, Elder Sorensen and ElderMusselman are teaching us how on TUESDAY JUNE 25, JULY 2, &JULY 9, each evening from 7-8. Come support them and expand

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What are the problems that you are

trying to solve?

The ones that create bad student experiences

Why is it so hard?

1We are too risk averse

Those who say failure is not an option have eliminated success as an option.

Ben ChestnutCEO of MailCHIMP

www.flickr.com/photos/mikeschinkel/2679510834/

When was the last time you asked

yourself, what of this fails?

New culture:

We take risks

2Things move too

slowly

Idea

Take it to the boss

Boss likes, adds it to Web Steering Agenda

Web Steering discusses it in the next monthly meeting

They have questions, and push it back

You do a presentation at next monthly meeting

They request a business case

You prepare a business case and bring it to next monthly meeting

They strike a sub-committee to plan for implementation

Sub-committee schedules first meeting

10 years later ...you now have approval to set a myspace page. Woot!

AU Student ID/User ID:

Password:

Login

Forgot your student password

Change your staff password

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Help for staff

Contact us

You are logging into: https://my.athabascau.ca/Login

SECURITY NOTICE: It is very important to log out of your AU accountAND shutdown your browser after using AU web services, otherwiseanyone with access to the browser could use your account.

New culture:

If it is good for student, we just do it.

3We don’t get the respect we need

Move this over there

New Culture:

We value the role of web experts

How to become and expert

•Destroy myths

•Cite experts

•Explain reason

•Participate in industry

•Be clear and concise but not confrontational

•Communicate

•Use data

•Do user testing

•Understand analytics

•Offer training

•External validation

New Culture:

We know why we are doing things, and we

share it.

4We often let the wrong

people decide

Token Chart

0

25

50

75

100

President Vice Anything Executive/Dean Director Manager

Level of Understanding of the Web*

Anyone with Web in their Title*totally made up data

Identify Problems

Clients

ProposeSolutions

Designers

5The structure is often

wrong

Marketing

Marketing IT

Marketing IT

Web

Subscriptions The Printer

Editorial Staff

New Culture:

We collaborate for the good of students.

Think outside the silo*shudders* might involve a committee

6The redesign cycle

We’re working on a redesign.

We’re getting ready to launch our new redesign.

We’re working on a redesign.

We’re getting ready to launch our new redesign.

We just launched our new redesign!!!

We’re working on a redesign.

We’re getting ready to launch our new redesign.

We just launched our new redesign!!!

We’re working on a redesign.

We wish we could do a redesign

We’re getting ready to launch our new redesign.

We just launched our new redesign!!!

We’re working on a redesign.

We wish we could do a redesign

We’re trapped in committee hell

We’re getting ready to launch our new redesign.

We just launched our new redesign!!!

We’re working on a redesign.

We wish we could do a redesign

We’re overtime and budget on a redesign

We’re trapped in committee hell

We’re getting ready to launch our new redesign.

We just launched our new redesign!!!

We’re working on a redesign.

We wish we could do a redesign

We’re overtime and budget on a redesign

We’re trapped in committee hell

We just launched a redesign, I wish we could go back

New Culture:

We make time to improve the website.

I will also accept Monday, Tuesday,

Wednesday and/or Thursday

7We don’t understand what

went right or wrong

New Culture: We try to understand

our mistakes

8We get sucked into

internal focus

Students

Stakeholders

Students

Stakeholders

New Culture: Student experience is

our first concern

STAKEHOLDEREXPERIENCE

DESIGN

STUDENTEXPERIENCE

DESIGN

Yes, I did just use a phrase I created to establish a point

New culture:

We take risks

New culture:

If it is good for student, we just do it.

New Culture:

We know why we are doing things, and we

share it.

New Culture:

We value our web professionals

New Culture:

We collaborate for the good of students.

New Culture:

We make time to improve the website.

New Culture: We try to understand

our mistakes.

New Culture: Student experience is

our first concern

Not New Culture: Be Awesome

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