Going Mobile

Post on 12-Jan-2015

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Presentation given to the Utah Product Management discussing potential ideas for mobile applications to serve Utah Citizens

Transcript of Going Mobile

Going MobileUtah Digital Government

Utah Product Management CouncilJanuary 2009

2009 Mobile Application Strategy

• Understand Trends and Utilization

• Evaluate Platforms

• Identify Potential Apps and Services (work with agencies)

• Determine Value

• Enhance Skills and Abilities

• Develop Initial Applications

• Evaluate Progress

Trends in Mobile Technology

• environmentally friendly electronics

• wireless gadgets that can be used in more places

• expanded access to the Internet

• newer ways for people to interact with their devices, including voice commands and gestures

Source: LA Times

Trends in Mobile Services

• iPhone accounts for 1.5 million of Pandora’s 17 million users – over 40,000 new users a day

• strongest growth of iPhone users occurs among those earning less than the “median household income”–that is, between $25,000 and $50,000

10 Most Popular Handsets

1. Blackberry Curve2. Apple iPhone3. Blackberry Storm4. LG Dare5. Blackberry Bold6. LG Voyager7. HTC TouchPro8. LG Env29. Samsung Behold10.Samsung Instinct

data from November 2008

NPD Survey of Top-Selling Phones1. iPhone 3G 2. RAZR V3 (all models) 3. BlackBerry Curve (all models) 4. LG Rumor 5. LG enV2

The iPhone is:

• A level• A flashlight• A stethoscope• A compass• A map• A database• A planner• An Ocarina• A radio

• A seismograph• A camera• A harmonica• Network test device• An encyclopedia• A weather station• A library• An egovernment

platform

Platforms: Increasingly Smarter

• iPhone

• Palm Pre

• Google Android

• Blackberry

Utah Alerts

• Make users aware of events and issues as they happen

• Homeland Security• Amber• Traffic

Ideas for Mobile Apps 2009

• Hunting and Fishing Guides

• Economy• Legal Documents• Utah Drivers Manual• Tax Guides• Policy Manuals• Utah Geology

Utah Mobile Library

Ideas for Mobile Apps 2009

• Utah News• Transportation• Jobs• Health• Discover• Recreation

Utah Citizen

Potential Mobile Apps

• Employ• Commerce• Regulation• FirmFind• Economy

Utah Business

Utah Legal

• Administrative Rules

• Executive Orders

• Statutes

• Legislation

• Services

• US Documents

• Archives

Your Community

• Local Officials• Personal and

Family Readiness• My School• Voting• Government

Locator• Business Locator • Parks and Rec

Summary and Recommendations

• Commuterlink is an excellent example of what is possible.

• Utah citizens will use these services as we make them available.

• We need to coordinate services cross-agency to make them most useful to our citizens and businesses.

Mobile Services today are what the internet was in the Nineties. Opportunities abound. Growth is steady and will continue to climb. Innovation is everywhere.