FPinfomart.ca Presentation for U of T - FIS

FPinfomart

FPinfomart.ca

FPinfomart.ca

About FPinfomart.ca • Provides access to over 1800 Canadian news & corporate

data sources, most on a same-day basis• Provides access to over 60 TV Stations across Canada • Access to over 1300 blogs• A product of CanWest Publishing, part of Canada’s largest

media company• Have been providing research and media monitoring services

to our customers for over 20 years, through an evolving group of online research products.

FPinfomart.ca

Overview• FPinfomart.ca is a Web-based research and media monitoring

tool• Search and monitor over 1800 different Canadian and

International news sources for information that affects your organization

• Detailed information on every publicly traded Canadian company, plus information on over 300 000 Canadian companies

• Aggregated content and customizable interface helps you make informed business decisions

Overview

• FPinfomart.ca can be used by both expert searchers and end-users

• Variety of pricing plans allows you to customize your contract for the information needs of your organization

Features & Benefits• FPinfomart.ca is made up of several modules• Web-based interface allows easy access wherever

you have an Internet connection• Easily display and export the information in a format

which suits your research needs

Media Monitoring & Archives

FPinfomart.ca News Content OverviewCanadian & International News

• Full text of Canadian and International newspapers, including (for example)

Dailies: Weeklies:* National Post * Cambridge Times* Gazette (Montreal) * Red Deer Express* Globe and Mail * East Kootenay Weekly* Province (Vancouver) * Brome County News* New York Times * Waterloo Chronicle* Daily Telegraph (UK) * Oakville Beaver

Newswires• Full text of national and international newswire

services, such as:

*Canada NewsWire (CNW)

*Canadian Press Newswire (CP)

*CNS – Canwest NewsService

*Agence France Presse (French/English)

*Broadcast News (BN)

Broadcast• Transcripts of current affairs TV and Radio shows, including:

*CBC TV news broadcasts*CTV news broadcasts*CBC radio news broadcasts*Global news broadcasts

• NEW Video Media Monitoring of over 60 TV stations across Canada, with access to closed captioned transcripts and streaming video

Industry Publications

• Full text of major Canadian industry publications, such as:

*Daily Oil Bulletin*Canadian Business*Marketing Magazine*RealScreen

Applications: Information Professionals• FPinfomart.ca is a desktop tool for a seasoned

researcher• Fulfill client requests quickly and precisely• Use the Clipboard to collocate articles for the

posting to company Intranet• Use Personal Profiles for media monitoring: keep

staff informed of current issues.

Module: Media Monitoring

• Use Latest News to browse the latest issue of over 500 Canadian publications

• Use QuickSearch to locate specific stories or articles on today’s “hot topic”

• View a 14-day rolling archive of recent issues

Personal Profiles

• Electronic clipping service integrated into FPinfomart.ca

• Specify the topics you need to track and the sources you wish to monitor and stories are automatically pull out for you

• Profiles are user-controlled and can be edited at any time. Changes take effect immediately

Industry News & Current Events• Industry News clips stories, about major players, regulatory

issues and other relevant topics fro a wide variety of industries

• Current Events clip stories about “hot topics” in the news. They evolve as key issues change

• Profiles are created and maintained by Information Professionals

• Instant access to information which affects your business and related industries – all you need to do is read the articles!

Module: Archives

• Retrospective research with some databases going as far back as 1985

• Choose the sources you wish to search and save your source lists for future use

• Choice of interfaces from Simple (for end-users) to Expert (for professional searchers)

New Features: Media Analysis

• Suite of Tools which help to understand the tone, size of audience, and quantify the impact of an article by using:1. Ad Value

2. Sentiment

3. Exposure

You can also compare topics and create Media Analysis Reports

FPinfomart.ca Mobile

• Access to FPinfomart.ca features on your Blackberry • Personal Profiles• Archive Searches• Today’s Front Pages• And more

Applications: Information Professionals• FPinfomart.ca is a desktop tool for a seasoned researcher• Fulfill client requests quickly and precisely• Use the Clipboard or Saved Folders (new) to collocate articles

for posting to company Intranet or for personal archives

• Use Personal Profiles for media monitoring: keep staff

informed for current issues.

Applications: Business Communicators

• Monitor the media for your company, products and competitors using Personal Profiles

• Track your industry with Industry Profiles• Conduct research for campaigns using Archives• Browse Latest News and FP Advisor to find potential new

business

Applications: Government

• Monitor constituents’ reactions to issues as portrayed in the media with Personal Profiles

• Conduct background research for policy decisions using News Archives

• Use Managed Profiles to keep track of the issues that affect your organization and your constituents