AboutFoursquare

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What is Foursquare?

Location based social network. Available for users with a smart phone, ipod, or other GPS capable device.

Foursquare in action

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Who’s using it?

Approximately 7 million users who share the same interest in connecting themselves with the world around them.

Everyday people

Students

Professors

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How it works

Users check in to different locations to earn points, work towards mayorships, and unlock badges.

Sharing locations with friends - everything is more fun with friends!

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What are points?

Points are assigned per check-in

Compare your points with friends on the leaderboard.

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How are points given?

Generally every check-in counts for 3 points

Users have more than 20 things for which they can earn points.

You’re the Mayor! (+3 points)

You just became the mayor! (+5 points)

You’re creeping on a friend’s mayorship turf! (+2 points)

Some examples are:

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What’s mayorship?

If you've been to a place more than anyone else you will be crowned the "The Mayor" of that place.

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What are badges?Badges are earned by checking into various venues

Some cities have city-specific badges that can only be earned in a specific city.

Some badges are made for specific sponsors

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FoursquareFor Universities

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What we can do with it

Claim venues and set incentives - special offers and campaigns.

Increase business to University stores and eateries. (Drago and Putnam)

Encourage students to go to different places such as the library or SAAS by using campaigns.

See examples of special offers on next two slides.

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Get valuable statistics

It gives us what days of the week our University has the most check-ins

Time of day users check in most

Complete list of people with time of day they check in

Which buildings users check into the most

Where users are sharing their locations (Facebook or Twitter)

Gender and age breakdown

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Our badges

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Student involvement

It can get new students to explore campus more

Students can connect with each other

Students can add tips for their friends to see

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Reaching out Shouts and tips

Can include link to a university web page

Last day to charge books to your account

Library will have extended hours today

SGA meets in Lybyer on Thursdays at 4 PM

Examples:

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Tips & Shouts

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How others are using it

Springfield is using it to target students to explore campus and shop at their bookstore.

The bookstore has an unlocked check-in special

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WEST PLAINS ON FOURSQUARE

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INTERESTING USES

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Questions?

Sue IngramSueingram@missouristate.edu417-255-7910

Grayson GordonGraysongordon@missouristate.edu417-255-7913

Slideshow courtesy of:Dalton SchultzIT AssistantDalton992@live.missouristate.edu

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