Post on 30-May-2020
Maximizing Your Opportunities
A Digital Roadmap to Success
Follow along at
hello.etix.com/max
PREPARE FOR SUCCESS
email marketing account
SETUP
FOR EVERY EVENT
remarketing & conversionpixel tracking
Google Analyticscross domain tracking
marketing assets comp ticketsbudget for digital
DEFINING THE SALES CYCLE
ANNOUNCE
COLLECT QUALIFIED DATA
GENERATE HYPE
PRESALE
ENCOURAGE CONVERSIONS
DEVELOP A PRESALE CULTURE
ONSALE
DRIVE EMAIL SALESEMAIL DATABASE
CONTEST ENTRANTS PRESALE SIGNUPS
PREVIOUS BUYERS WEB SIGN-UPS
PROPEL DIGITAL AD SALESINTEREST TARGETING
PIXEL AUDIENCES PHONE NUMBERS
EMAIL ADDRESSES LOCATION TARGETING
MAINTENANCE
DON’T GO SILENT
FEATURE EMAILS
ENGAGING SOCIAL MEDIA
EXPERIENCE-BASED CONTESTS
WELCOME PRESS
DIGITAL ADS TO DRIVE CLICKS
DRIVE WEBSITE HITS
CLOSING
SELL, SELL, SELLSAVED AUDIENCES
CONTEST ENTRANTS CUSTOM AUDIENCES
EMAIL DATABASE PIXEL AUDIENCES
Say hello.hello@rockhousepartners.com | rockhousepartners.com
Questions?
Samantha CuellarMarketing Specialistsamantha@rockhousepartners.com
Alexa ColasurdoClient Marketing Manageralexa@rockhousepartners.com