Follow along at A Digital Roadmap to Success...
Transcript of Follow along at A Digital Roadmap to Success...
Maximizing Your Opportunities
A Digital Roadmap to Success
Follow along at
hello.etix.com/max
PREPARE FOR SUCCESS
email marketing account
SETUP
FOR EVERY EVENT
remarketing & conversionpixel tracking
Google Analyticscross domain tracking
marketing assets comp ticketsbudget for digital
DEFINING THE SALES CYCLE
ANNOUNCE
COLLECT QUALIFIED DATA
GENERATE HYPE
PRESALE
ENCOURAGE CONVERSIONS
DEVELOP A PRESALE CULTURE
ONSALE
DRIVE EMAIL SALESEMAIL DATABASE
CONTEST ENTRANTS PRESALE SIGNUPS
PREVIOUS BUYERS WEB SIGN-UPS
PROPEL DIGITAL AD SALESINTEREST TARGETING
PIXEL AUDIENCES PHONE NUMBERS
EMAIL ADDRESSES LOCATION TARGETING
MAINTENANCE
DON’T GO SILENT
FEATURE EMAILS
ENGAGING SOCIAL MEDIA
EXPERIENCE-BASED CONTESTS
WELCOME PRESS
DIGITAL ADS TO DRIVE CLICKS
DRIVE WEBSITE HITS
CLOSING
SELL, SELL, SELLSAVED AUDIENCES
CONTEST ENTRANTS CUSTOM AUDIENCES
EMAIL DATABASE PIXEL AUDIENCES
Say [email protected] | rockhousepartners.com
Questions?
Samantha CuellarMarketing [email protected]
Alexa ColasurdoClient Marketing [email protected]