Finding Opportunity (& Relevance) in the New World of Work

Recruiter Indaba 2014 Presentation: Natalie Singer

Part 2

ATTRACTING & ENGAGING BETTER CANDDATES

KEY TRENDS IN CANDIDATE

ATTRACTION

SalesmanshipMobi-friendly

Predictive HR

No more Passive vs.

Active candidates Multi-channel

OPPORTUNITIES

Be easy to do business with

Think like a Marketer

Re-engage candidates

Capitalise on data

Search strategically

MORE EFFECTIVE “STRATEGIC” SEARCHES

“Search with Insight” not simply “key word” match understand context get beyond what is simply written

Strategic Search using Social Media

Biographical Info Career Progression Connections Interests “Following” “Groups” Endorsements Participation levels Quality of discussions

It should never be about key word matching.

Garbage In = Garbage Out

Insight through:

• Context• History• Motivation• Interest• Pull levers

OPPORTUNITIES

Find a niche....and then own

it!

Build ACTIVE networks

Go beyond surface

Seek to understand

Provide real value through insight

INCREASE SUCCESS WITH GREATER PRODUCTIVITY

Happy employees are...2 x less sick6 x less absent9 x more loyal

31% more productive55% more creative

UNLOCK PRODUCTIVITY WITH A HAPPY WORKPLACE

Treat everyone like an

adult

Eliminate outdated

bureaucracy

Develop an Entrepreneurial spirit

Eliminate conflict & complaints culture

Lead through

evidence-based

management

Keep it...

KISSS

SIMPLE “easy to explain & implement”

SHORT “think time to market”

SUSTAINABLE “useable....long-term!”

SEXY “interesting / exciting”

• Eliminate outdated bureaucracy• Review potentially outdated processes / standards• Embrace new technology

BECOMING AN EXPERT & MAINTAINING RELEVANCE

It takes 10 000 hours of focus, conscious knowledge acquisition and practice to attain

That equates to 20 hours per week

for 10 years!And experience alone does not equate to expertise.

Knowledge

Comprehension

Application

Analysis

Synthesis

Evaluation

Knowledge

Perception

Set

Guided Response

Mechanism

Complex Overt

Response

Adaption

Organisation

Skill

Recognition of terms, ideals and

procedures

Extrapolate info without

understanding of full implications

Apply general principles to

specific concrete situations

Separating a complex idea into different parts with understanding of relevant impact

Take creative concepts from multiple sources & form new complex

ideas

Judgment of ideas & methods using

external info & self-selected ideas to form

new rationalisation

Use sensory cues to guide

actions

Demonstrate a readiness to perform the

task

Knows steps required to

complete the task

Performs task in a somewhat

confident, proficient & habitual manner

Capable of modifying actions

to account for new problematic

situations

Creates new tasks

incorporating habitual ones

Performs task in a fully confident,

proficient & habitual manner

Characteristics:

Confidence Marketing Ability High techno-literacy Influence Target-driven / Results-oriented Communication Listening Skills Body language reading skills Ability to build relationships (rapport) Multi-tasker Patience Persuasive Curiosity Problem-solver Ethics & integrity Emotional maturity Empathy Interpretative (insightful) Adaptable / flexible

Become a Staffing Professional

www.lovestaffing.co.zalovestaffing@apso.co.za

Thank You. Any Questions?