FESTIVAL PAYMENTRENOVATION

@5th World DJ Festival@ 2011 Jisan Valley Rock Festival

Korea

Wednesday, May 30, 2012

PAYMENT

Cash Cardor

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IS IT SUITABLE FOR FESTIVAL?

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FESTIVAL IS DIFFERENT

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IT’SNOT USUAL

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MOST ENERGETICMOMENT

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BIGTEMPORARYMARKET

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WHAT IS THE NEEDS?

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Festival Goers areMost Energetic People

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Always HaveHeavy burden(wallet, etc)

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PAYMENT NOW..

Festival Goers Cash & Credit cards - Always wallet(burden) - Easy to lose - Big risky

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PAYMENT NOW...

Festival Organizers Cash&Credit cards - Profit managing difficult - Hard to figure out accurate vendor market

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IS IT POSSIBLETO FULFILL

FESTIVAL GOERSAND ORGANIZERS?

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Festival Payment

Innovation

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SIMPLESMART

PAYMENT

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T A P

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The World’s First start,@5th World DJ Festival, Korea

World DJ Festival : Held in Korea, Every MayThe largest Electronic festival in Asia

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Second, Korea@Jisan Valley Rock Festival

Jisan Valley Rock Festival: Held in Korea, Every JulyThe largest Rock festival in Korea

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SOLUTION

Smartcard System- Adopted as United Festival Payment Simple & secured payment Easy to manage profit

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SMARTCARD SYSTEM

T-money provided ‘United Festival Payment System’

T-money : Korean no.1 Smartcard Brand based on public transit

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HOW IT WORKS(1)

TAPPAYMENT

Card Reader Pre-paid smartcard

TRANSACTION

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HOW IT WORKS(2)

Pre-paid Smartcard Charging Valued Card

Tap Payment

Point of Sale Point of SalePurchase Details

Smartcard Host Accounting System

In Festival

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HOW IT WORKS(3)

Smartcard Host System

After Festival

Net Settlement

Festival Vendor Bank Account

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Just ‘Tap’ Light & Simple Payment

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‘Tap’ makesfestival smart

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All you need is ‘One card’

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RESULT

Goers One Card Payment

- Simple & Fast - Cashless Festival Payment

- Light burden

Organizers Profit management - Vendor managing - Accurate market size - Easy profit managing

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One of Festival Goers(South African) said

“This is most amazing system I’ve ever seen .

I’ve been to festivals all over the world. It’s just innovative and simple payment.

I didn’t have to care my wallet or burden, so I had more fun. Hope all festivals adapt this system”

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-FESTIVAL SPECIAL EDITION CARDS-

-APPENDIX-

Wednesday, May 30, 2012

IDEACREATOR

Min ShinDigital Designer@Mincreativesminspirations.wordpress.comhmin0606@gmail.com

Wednesday, May 30, 2012