Catholic Convocation Diocese of Raleigh 2011

"It is urgent to reflect on the languages developed by new technologies."

Christ Has No Online Presence but Yours

Christ has no online presence but yours,

No blog, no Facebook page but yours

Yours are the tweets through which the Gospel is shared,

Yours are the updates through which hope is revealed

Christ has no online presence but yours.

Adapted from St.Teresa of Avila's prayer, "Christ has no Body" by Meredith Gould

Reasons people go to social media sites

Friends and familyAccess news

Access entertainment

Source: IBM Institute for Business Value analysis. 2011

Communication

Connecting

Call to action

Linked In Do's

• Do post content that your connections would be interested in

• Do send personal connect requests

• Do comment on groups you belong to

• Do keep it professional

Twitter Do's

• Connect with ministry leaders

• Do RT

• Do use #hashtags

• Do participate in tweet chats

• Do post links

• Do post pictures

• Do reply to mentions

• Do tweet posts more than once

• Do create lists

Facebook Do's

• Post photos, links, event reminders, polls

• Respond to comments

• Post at least once a day

Tips for setting up sites for ministry

• Use generic email address: ymleader@stmichael.org

• Have two administrators

• Thoroughly go through privacy & account settings

• Fill out info section, upload profile photo

• Get a custom URL https://www.Facebook.com/username

• Find other Diocesan & Catholic sites to "like"

• Share something!

Content is Text, Images and Video

"What do you want people to know?"

"What do you want people to do?"

"How can I post this in a way that will invoke a response."

• information your members are interested in

• bulletin announcements, Mass times

• post event reminders for meetings, agenda, notes

• news stories

• daily readings, saints, prayers or reflections

• pictures of members, outings

• reply to comments especially questions

• share from diocese and other parishes

• don't be spammy

• post things unrelated to group and/or mission

• post more than a couple of times of day

• complain or post "causes" posts

• don't post what you had for breakfast, dinner or lunch

• don't post personal or private messages

• self promote yourself or your products

• don't post the same content to all of your sites

...more tools

• bit.ly

• TweetDeck HootSuite

• You Tube

• Google+

• QR codes

• Four Square

Social Power Tools Can• Reinforce the parish mission

• Bridge Sunday to Sunday

• Build relationships

• Connect members

• Send information

• Be a daily presence

• Share and build documents

• Chat/video meetings