Essentials of Online Community Management - Webinar for UN Women's Knowledge Gateway Community...

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This slide deck was used for a webinar for Community Champions of the Knowledge Gateway - www.empowerwomen.org - a global network on women's economic empowerment. The webinar covered tips on online community facilitation.

Transcript of Essentials of Online Community Management - Webinar for UN Women's Knowledge Gateway Community...

“None of us is as smart as all of us.”

Welcome to the webinar!

① What are Communities of Practice?

② Your Role as Community Champion.

③ Essentials of Online Community Management.

④ Leading Online Conversations.

❺ Your Questions.

How would you define aCommunity of Practice?

Communities of Practice

are groups of people who share a passion for something they do and learn how to do it better as they interact.

Domain

Community

Practice

① Domain② Community③ Practice

Community of Practice

The Elevator Pitch

Please describe the Knowledge Gateway to a potential partner in 1-2 sentences covering the three aspects:

① Domain② Community③ Practice

Your Role as Community Champion

Know your Objectives

Promote the Knowledge Gateway

Listen and identify demand

Provide meaningful content

Create the environment for conversations and learning

Listen and identify demand.Essentials of Online Community Management.

How can you find out what yourcommunity wants?

Get busy behind the

scenes.

Provide meaningful content.

Focus on domain and objectives.

Supply based on identified demand.

Check other networks and stay abreast of latest news and developments.

Engage specialists.

Create the environment for conversations & learning

Be a role model.

Welcome newcomers; set the tone.

Nurture your powers users; feature active members.

90 - 9 - 1 What is the 90 - 9 – 1 rule?

How does it relate to your community and your role as community champion?

Lurkers need love too: make engagement easy.

Create a rhythm for your community: regular discussions; webinars; newsletters.

Be specific how members can and should contribute.

“I like to listen. I have learned a great deal from listening carefully.”

Ernest Hemingway

Leading Online Conversations

What drew you to the e-discussion?

Why did you spend time on it?

Starting & facilitating e-discussions

Identify subjects of interest to your community.

Plan. Minimum one month ahead.

Identify resource persons.

Develop & share a Concept Note

Gather early contributors behind the scenes.

Write an irresistible invitation.

Ask concrete questions. Focus on a specific subject. Plan up to three phases.

Avoid technical jargon.

Know the language & the tone of your community.

Keep the discussion focused.

Keep a balance between interpersonal and ‘corporate’ questions.

Thank you!