Essentials of Online Community Management - Webinar for UN Women's Knowledge Gateway Community...

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“None of us is as smart as all of us.” Welcome to the webinar!

description

This slide deck was used for a webinar for Community Champions of the Knowledge Gateway - www.empowerwomen.org - a global network on women's economic empowerment. The webinar covered tips on online community facilitation.

Transcript of Essentials of Online Community Management - Webinar for UN Women's Knowledge Gateway Community...

Page 1: Essentials of Online Community Management - Webinar for UN Women's Knowledge Gateway Community Champions

“None of us is as smart as all of us.”

Welcome to the webinar!

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① What are Communities of Practice?

② Your Role as Community Champion.

③ Essentials of Online Community Management.

④ Leading Online Conversations.

❺ Your Questions.

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How would you define aCommunity of Practice?

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Communities of Practice

are groups of people who share a passion for something they do and learn how to do it better as they interact.

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Domain

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Community

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Practice

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① Domain② Community③ Practice

Community of Practice

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The Elevator Pitch

Please describe the Knowledge Gateway to a potential partner in 1-2 sentences covering the three aspects:

① Domain② Community③ Practice

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Your Role as Community Champion

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Know your Objectives

Promote the Knowledge Gateway

Listen and identify demand

Provide meaningful content

Create the environment for conversations and learning

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Listen and identify demand.Essentials of Online Community Management.

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How can you find out what yourcommunity wants?

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Get busy behind the

scenes.

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Provide meaningful content.

Focus on domain and objectives.

Supply based on identified demand.

Check other networks and stay abreast of latest news and developments.

Engage specialists.

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Create the environment for conversations & learning

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Be a role model.

Welcome newcomers; set the tone.

Nurture your powers users; feature active members.

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90 - 9 - 1 What is the 90 - 9 – 1 rule?

How does it relate to your community and your role as community champion?

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Lurkers need love too: make engagement easy.

Create a rhythm for your community: regular discussions; webinars; newsletters.

Be specific how members can and should contribute.

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“I like to listen. I have learned a great deal from listening carefully.”

Ernest Hemingway

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Leading Online Conversations

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What drew you to the e-discussion?

Why did you spend time on it?

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Starting & facilitating e-discussions

Identify subjects of interest to your community.

Plan. Minimum one month ahead.

Identify resource persons.

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Develop & share a Concept Note

Gather early contributors behind the scenes.

Write an irresistible invitation.

Ask concrete questions. Focus on a specific subject. Plan up to three phases.

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Avoid technical jargon.

Know the language & the tone of your community.

Keep the discussion focused.

Keep a balance between interpersonal and ‘corporate’ questions.

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Thank you!