Do You Know

Enterprise 2.0?

Note: From a keynote presentation given at the Enterprise 2.0 Conference in Boston - based on research into adoption levels and perceived barriers of Enterprise 2.0-style collaboration...

Most “gut reactions” mentioned in the press - are WRONG.

Carl

Dan

Boomer

Millennial

I Love the Internet

the InternetsI

It’s How I Run My Business

Me and My 1782 Friends - FTW!

Thousands of “Friends?!?”

FTW?WTF!

Enterprise 2.0HUGE POTENTIAL for my Organization

Enterprise 2.0HUGE POTENTIAL for my organization

www.aiim.org/enterprise20

441 respondents, 80+ pages, 70+ charts/figures

Authored by:Carl Frappaolo & Dan Keldsen

Advisory Panel Included:Patti AnklamStowe Boyd

Andrew McAfeeEric Tsui

David Weinberger

Top FindingsAge Doesn’t Matter (as Much as You Think)

Culture Matters (More Than You Think)

A Slow Market (Frustrates Early Adopters)

Strategy (is Hard to Find)

How Critical Is Enterprise 2.0 to Your Organization’s Business Goals/Success?

(Significant to Imperative Responses)

Millennials37%

Boomers38%

Age Doesn’t Matter (as Much as You Think)

Are You an Internal Champion of Enterprise 2.0 Within Your Organization?

Age Doesn’t Matter (as Much as You Think)

KM Inclined

Culture Matters (More Than You Think)

to SignificantlyIncrease Rate of Networking

Increase Formation of Communities

2x as Likely

A Slow Market (Frustrates Early Adopters)

Characterize Your Organization’s Adoption of the Above Technologies

Source: AIIM Market Intelligence Source: AIIM Market Intelligence

KM InclinedAdoption is Magnified

All (Respondents)Adoption is minimal

Culture Creeps Cautiously

KM Inclined

to Pursue Enterprise 2.0 Strategically Rather Than Ad Hoc

31% as Likely

Strategy (is Hard to Find)

Enterprise 2.0 FTW!

What Are You Trying to Accomplish with Enterprise 2.0?

Source: AIIM Market Intelligence

www.aiim.org/enterprise20

441 respondents, 80+ pages, 70+ charts/figures

Need help with your collaboration

strategy?

Technology isn’t enough...

Young employees aren’t enough...

“Old” employees probably aren’t the

boat anchors...

Strategy isn’t enough...

Is YOURInformation Architected

for Collaboration?

Dan

Blog:www.BizTechTalk.com

E-mail:dk@informationarchitected.

com

twitter.com/dankeldsenwww.facebook.com/profile.php?id=584261521

linkedin.com/in/dankeldsenPlurk, FriendFeed, AIM, MSN,

Yahoo!, MyBlogLog...

Carl

Blog:www.TakingAIIM.com

E-mail:cf@InformationArchitected.

com

BTW: I’m really a Gen Xer (shh!)

More on our methodologies at

www.InformationArchitected.com/collaborationstrategy

617-933-9655 or 617-933-2584