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Leif Lønsmann, Radio Director, DR; Vice President EBU Radio
DIGITALISERING I PRAKTIKEN
New Radio- a digital rebirth of radio
The future of radio services in the digital multimedia environment
'Public service media in the digital age- Continuing our contract with the people'.
Leif Lønsmann, Radio Director, DR; Vice President EBU Radio
Digitalisering i praktiken, Copenhagen, February 8th, 2007
China Daily, 24.september 2005
Leif Lønsmann, Radio Director, DR; Vice President EBU Radio
Digitalisering i praktiken, Copenhagen, February 8th, 2007
Leif Lønsmann, Radio Director, DR; Vice President EBU Radio
Digitalisering i praktiken, Copenhagen, February 8th, 2007
What’s Big in 2006?
Leif Lønsmann, Radio Director, DR; Vice President EBU Radio
Digitalisering i praktiken, Copenhagen, February 8th, 2007
DAB
Leif Lønsmann, Radio Director, DR; Vice President EBU Radio
Digitalisering i praktiken, Copenhagen, February 8th, 2007
DRM
Leif Lønsmann, Radio Director, DR; Vice President EBU Radio
Digitalisering i praktiken, Copenhagen, February 8th, 2007
DAB Handheld
Leif Lønsmann, Radio Director, DR; Vice President EBU Radio
Digitalisering i praktiken, Copenhagen, February 8th, 2007
Pocket DAB/MP3- with EPG
Leif Lønsmann, Radio Director, DR; Vice President EBU Radio
Digitalisering i praktiken, Copenhagen, February 8th, 2007
DAB/MP3- with pause, rewind and record
Leif Lønsmann, Radio Director, DR; Vice President EBU Radio
Digitalisering i praktiken, Copenhagen, February 8th, 2007
DMB: Digital Multimedia Broadcasting- DAB with mobile television
Leif Lønsmann, Radio Director, DR; Vice President EBU Radio
Digitalisering i praktiken, Copenhagen, February 8th, 2007
Satellite radio (XM/Sirius) World Space receivers
Leif Lønsmann, Radio Director, DR; Vice President EBU Radio
Digitalisering i praktiken, Copenhagen, February 8th, 2007
Radio via digital television
Leif Lønsmann, Radio Director, DR; Vice President EBU Radio
Digitalisering i praktiken, Copenhagen, February 8th, 2007
Radio via mobile phone
Leif Lønsmann, Radio Director, DR; Vice President EBU Radio
Digitalisering i praktiken, Copenhagen, February 8th, 2007
Internet Radio300,000 stations50 million listeners
Leif Lønsmann, Radio Director, DR; Vice President EBU Radio
Digitalisering i praktiken, Copenhagen, February 8th, 2007
Radio Podcasting / Pod Radio
Leif Lønsmann, Radio Director, DR; Vice President EBU Radio
Digitalisering i praktiken, Copenhagen, February 8th, 2007
From analogue to digital
From one-platform to multi-platform
From one standard to many-standards
From flow to demand
From broadcasting to delivery
From passive listening to active choosing and interacting
Trends:
Leif Lønsmann, Radio Director, DR; Vice President EBU Radio
Digitalisering i praktiken, Copenhagen, February 8th, 2007
Time shift – place shift – content shift
Anything – anywhere - anytime
Content may be King, but
Consumers are Gods, and
Convenience combines the two
Leif Lønsmann, Radio Director, DR; Vice President EBU Radio
Digitalisering i praktiken, Copenhagen, February 8th, 2007
The listeners’ want free choice...
Leif Lønsmann, Radio Director, DR; Vice President EBU Radio
Digitalisering i praktiken, Copenhagen, February 8th, 2007
... and technology allows them to get it
Leif Lønsmann, Radio Director, DR; Vice President EBU Radio
Digitalisering i praktiken, Copenhagen, February 8th, 2007
To provide distinct quality content – with a social, cultural and independent touch – to the growing amount of audio platforms and devices.
Our response:
Leif Lønsmann, Radio Director, DR; Vice President EBU Radio
Digitalisering i praktiken, Copenhagen, February 8th, 2007
Secure open standardsSecure provision of adequate spectrum for digital P/S-radioSecure PSB’s free access to digital platformsSecure digital content rights, including music rights
Provide distinct – and competitive - content on all platformsIncrease availability of programmes in a convenient formCreate new forms of intriguing, innovative involving and
interactive radio formats
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