Post on 21-Jan-2018
What is SEO?
SEO - Search Engine Optimization is an
amazing blend of both art and science to
optimize your web pages to be found by the
search engines like Google, Yahoo, and
Bing etc. in their top searches.
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SEO: Partly Art ;Partly
Science
Science component takes care of
technological know-how and all the engineering &
technicalities of a website
Art component takes care about
comprehending the business, and the
customer behaviour
SEO
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Why is SEO industry growing
so fast?
Amplified use of search engines to search for
information on the web year after year
Conventional or Direct marketers are increasingly
moving to SEO as a primary means of
Marketing
Established brand advertisers are using SEO
vigorously in India and across the world
Versatility and responsiveness in the way
users can search for information using different
computing gadgets like mobiles and tablets
Google is fast growing and making demographic,
targeted and Geo targeted search results
Untreated SEO listings on Google search result page are more reliable than Ads
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What skills are needed for a
career in SEO?• Career in SEO is suitable for both art and
science background with ability to learn quickly
• One should be truly interested in SEO
• You should have a close eye on constantly changing landscape to succeed in this industry.
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Top Tips to Get Started With an SEO
Career
Create own website and optimize it using SEO
Channelize inbound marketing and SEO comprehension by producing appropriate content and sharing it on social media
Start looking out for connections on Twitter and LinkedIn to reach out to and help out some communities online
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Top Tips to Get Started With an SEO
Career
Read to get a real-time knowledge and to improve expertise
Study and get done the Google Analytics Individual Qualification
Gain knowledge about how to use Google Webmaster and complete the accompanying questions
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SEO Job Categories /
Designations Analytics
Business Management/Development
Link Building
Event Management
Organic Search Engine Optimization
Social Media Analyst
Web Development/Programming
Web Design
Offline Marketing/Advertising Public Relations/Reputation Management
Paid Search/PPC Management
Web Design
Writing/Blogging
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Tips for freelancer SEO specialist
Pair up with web designers of web design companies, as their clients classically require SEO services
Keep attending conferences and workshops to build network in the search engine optimization industry
Social media websites such as LinkedIn, Twitter or Facebook are great places to gather people who would need SEO/SEM services
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Tips for freelancer SEO specialist
Propose free or trial services to generate credibility in work.
Go after word of mouth referrals from friends or family
Attend SEO seminars in your city. They offer a platform to showcase.
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SEO Training & Certification
Do you see yourself as a potential SEO
person awaiting to rule the roost?
Hurry up and contact Digital Ready for
their training programmes in various Digital
Marketing courses including Search
Engine Optimization.
For details contact: 040-65894499.
digitalready.co