Post on 16-Apr-2017
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Collective creativity in design
LIZ SANDERS
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
climate changeglobal recessiondemographic shiftschronic diseaseresource depletionlack of safe waterterrorism
Challenges in the world
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
from individual to collectivefrom studio/lab to out in the worldfrom object to purposefrom application to implication (A. Dunne)
Changes in design
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Changes in design
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Changes in design
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Changes in design
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Fuzzy front end Gap Traditional design development process
Where is co-creation happening?
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Where is co-creation happening?
Fuzzy front end Gap Traditional design development process
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Today we can see:Co-creation inside companies and organizationsCo-creation between companies and their business
partnersCo-creation between companies and the people
they serve Co-creation within communities
Who is involved in co-creation?
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Fuzzy front end Gap Traditional design development process
Where is co-creation happening?
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Three principles for co-creation• All people are creative.• All people have dreams.• People will fill in and project their dreams
and fears onto ambiguous stimuli.
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
future
past
the moment
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
memorie
s
dreams
nightma
res
fears
future
past
the moment
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
TELLING
MAKING ENACTING
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
2D collages
3D spaces
3D mockups
Low tech prototypes
2D maps
TELLING
MAKING ENACTING
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
2D collages
3D spaces
3D mockups
Low tech prototypes
2D maps
3D spaces full size
Design games
provotypesprops
TELLING
MAKING ENACTING
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Scenario making
Role playing
2D collages
Bodystorming
3D spaces
3D mockups
Low tech prototypes
2D maps
Improv
Skits and acting out
Participatory envisioning
3D spaces full size
Design games
provotypesprops
TELLING
MAKING ENACTING
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
The picture is from Herlev on a cold day full of enthusiasm from participating citizens, a retail shop, the caretaker, the municipality, and designers from 1508, 3PART and DKDS. See the video of the enacted future scenario at www.1.affaldshistorier.dk!
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Westerlund, B. (2009) Design Space Exploration: Co-operative Creation of Proposals for Desired Interactions with Future Artefacts. Ph.D. Thesis, Human-Computer Interaction, Stockholm: KTH.
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Stories
Movies
Experience timelines
Scenario making
Voting dots Cards
Role playing
Diaries and logs
2D collages
Bodystorming
Design probes
Paper spaces
3D spaces
3D mockups
Low tech prototypes
2D maps
Improv
Skits and acting out
Participatory envisioning
3D spaces full size
Design games
provotypesprops
TELLING
MAKING ENACTING
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Exploring experience in the front end
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Innovation through co-creation
MAKING
TELLING
ENACTING
MARCH 24 & 25 2011 POIESIS & INNOVACIÓN MAKETOOLS
Thank you