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Cisco Connected Grid Gridonomics: A Future History of the Grid Rolf Adam, Director Energy & Smart Grid EMEAR

EcoSummit Berlin March 23, 2012

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2

Market Transitions Don‘t Wait for Anyone

Pace of

Transformation

(Rapid)

Pace of

Transformation

(Accelerating)

Airlines

News

Pharma Utilities

Music Movies

Books

TV Telecom

Public Sector Banking

Construction

Core Operations… •  Redefinition of Utility Operation •  Network Convergence

Innovation… •  New Business Models •  Customer Expectations

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“The future is already here, it’s just not evenly distributed.” - William Gibson, Author

Sensing and Response

Clean Generation “Enernet” Prosumerization

• Smart Monitoring • Demand Management

• Solar / Wind • Distributed Generation

• Electric Vehicles • N-Way Networks • Energy Smart Devices

• Virtual Power Plants

• Active Consumer Participation

2010-2019

A Future History of the Grid

2012-2025

2017-2029

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•  Network Convergence to IP-based Platforms •  Increased Variable & Distributed Resources •  Electrification of Energy

•  Aging Workforce, Infrastructure •  Consumer Affordability •  Evolving Industry Business Models

• Need for New Regulatory Framework • Monetization of Value • Energy Independence

Technology

Economi

cs

Policy

The Answer to Global Energy Megatrends:

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Technology: Utility Systems Convergence Distribution

Automation & AMI Secondary

Load Control and Demand

Response

Industry Premises

Sensors

Distributed Intelligence

Electronic Stabilization

and Regulation Security

Network Management

Energy Storage

Operations Center

Data Analytics

Transmission & Substation

BUSINESS ARCHITECTURE

TECHNOLOGY ARCHITECTURE

EN

ER

GY

TE

CH

NO

LOG

Y

INFO

RM

ATIO

N TE

CH

NO

LOG

Y

Breaking-up of technology silos across

the organization

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Economics: Customer Engagement Policy, New Business Models & Technology Enable “Triple Play”

2000–2015 2010–2020 2015–2029

• Usage Information

• Bill Analysis

• Demand Management

• Outage Management

• Customer Analytics

• Locational Context

• Web 2.0 Engagement

• Bill Management

• Price/Event Response

• Market and Grid Reliability Services

• Beneficial Customer Communities

Customer

Context

Customer Collaboratio

n

Customer Co-

Creation

Customer in

Control

Visions of Prosumer

need to move beyond selling

smart plugs and PV modules

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Policy Objectives…alignment on incentives

Capital Investment Returns…new revenue streams

Rate Design…increasing role of prosumers

Multi-Stakeholder Participation… win/win

Regulation: 21st Century Regulatory Considerations

Data-drive, robust, inclusive, transparent stakeholder process to advance the industry to the next phase

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Energy Network Platform

Utility Operations

Energy Consumer

Power Grid

Industrial

generation to consumption

Smart Energy

Markets

Strategic investments build an Intelligent Energy Network Platform to support operational excellence today and innovation for future

opportunities

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GridBlocks™ Reference Model •  Describes the power delivery

chain

•  Architectures detail networking each of the eleven tiers in this model

•  Results in a complete end-to-end architecture for converged power delivery chain communications

•  Framework for Integrating legacy devices Using existing products in new ways Integrating new ecosystem partners Developing new products and services

•  Provides a platform for innovation

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In Need of a New Partnering Model: EcoSystem

Build

Partner

Buy

Collaborate

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Your Cisco Contact

Rolf Adam Director Business Development EMEAR Energy & Smart Grid roladam@cisco.com +49 160 969 21525

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Thank you.