Post on 26-Apr-2018
Activated Carbon
Cheap way to produce high quality activatedcarbon
Stephanie Cherdo, Jacinta Xto, Jerick Imbao, MichalKozanecki, Giulia Picciau
Activated Carbon
Overview
1 Context
2 Production
3 SWOT analysis
4 Planning
5 Investment
6 Marketing
Activated Carbon
Context
Expansion of biodiesel industry (cont.)
Glycerol is produced asby-product at 10% by mass
Oversupply and low purity→ lower value
Activated Carbon
Production
Activated carbon nowadays
Activated carbon hasvarious applications
By 2017, global market foractivated carbon isestimated to reach the sizeof 2.3 million metric tons
Activated Carbon
Production
A novel approach
We present a simple one-step method to carbonize glycerol inhigh yields
Lower in cost and energy required than existing commercialmethods
Activated Carbon
Production
Comparison with existing methods
Activated Carbon
Production
Comparison with existing methods (cont.)
Activated Carbon
Production
Comparison with existing methods (cont.)
Activated Carbon
Production
Comparison with existing methods (cont.)
Activated Carbon
Production
Comparison with existing methods (cont.)
Activated Carbon
SWOT analysis
SWOT analysis
Stengths WeaknessesPlenty of raw material Minimal business experienceCheap Limited financial resourcesWaste recycling Limited production capacitiesEasy one step process
Opportunities ThreatsIncreasing demand Competition with bigger companiesPossibility of licensingVenture capital
Activated Carbon
SWOT analysis
Location Logistics
Production: Philippines
Abundance of raw material
Cheap and readily available labour
Ease of putting up a business
Readily available market
Target for export: USA
Large market for activated carbon
Well defined export regulations with the Philippines
Activated Carbon
Planning
Work packages
Activated Carbon
Planning
Gantt chart
Activated Carbon
Planning
Source of capitals
Biodiesel companies in the Philippines
Venture capitals
Prior payment upon order for potential customers
Personal savings
Loan from government agencies and cooperatives in thePhilippines
Activated Carbon
Planning
Legal logistics
Insurance: identify appropriate insurance company to ensureemployees and factory.Export logistic: identify and hire a freight forwarding company.
Activated Carbon
Planning
IP protection
Patent registration(US → 10000$, Philippines → 3500$)
Trademark registration: 275$ + 1000$
Licenses selling → high production
Activated Carbon
Planning
IP protection
Patent registration(US → 10000$, Philippines → 3500$)
Trademark registration: 275$ + 1000$
Licenses selling → high production
Activated Carbon
Planning
IP protection
Patent registration(US → 10000$, Philippines → 3500$)
Trademark registration: 275$ + 1000$
Licenses selling → high production
Activated Carbon
Investment
Cost of building up the company
Activated Carbon
Investment
Cost of building up the company (cont.)
Activated Carbon
Investment
Cost of building up the company (cont.)
Activated Carbon
Investment
Cost of building up the company (cont.)
Activated Carbon
Investment
Cost of building up the company (cont.)
Activated Carbon
Investment
Cost of building up the company (cont.)
Activated Carbon
Investment
Cost of building up the company (cont.)
Activated Carbon
Investment
Production cost
Incoming priceGlycerol: freefreight forwarded cost:10000e/monthSalary: 1600e/monthRent: 600e/ monthTaxes: 12 %
Outgoing price1.6 tons/day46 tons/monthPrice: 1500e/tonIncomingmoney/month:50000e
Production cost=260e/ton
Profits/month=32 000e
Activated Carbon
Investment
Production cost
Incoming priceGlycerol: freefreight forwarded cost:10000e/monthSalary: 1600e/monthRent: 600e/ monthTaxes: 12 %
Outgoing price1.6 tons/day46 tons/monthPrice: 1500e/tonIncomingmoney/month:50000e
Production cost=260e/ton
Profits/month=32 000e
Activated Carbon
Investment
Production cost
Incoming priceGlycerol: freefreight forwarded cost:10000e/monthSalary: 1600e/monthRent: 600e/ monthTaxes: 12 %
Outgoing price1.6 tons/day46 tons/monthPrice: 1500e/tonIncomingmoney/month:50000e
Production cost=260e/ton
Profits/month=32 000e
Activated Carbon
Marketing
Suppliers of crude glycerol
Chemrez Technologies Inc. - Mr. Jun Lao (Managing director)
Philippinas Kao, Inc.
Sakamoto Yakuhin Kogyo Co., Ltd.
Activated Carbon
Marketing
Potential buyers
Water filtration system producers
Facilities emmiting flue gases
Metal finishing companies
Beverage makers
Pharmaceutical companies
Automobile manufacturers
Catalysts producers
Activated Carbon
Marketing
Strategy
Mass penetration
Information spread by mouth and publicity
Contact with environmental organizations (Greenpeace,WWF, etc)
Create website, send brochures, web advertisement
Send representative to nearest clients
Attending trade fairs
Activated Carbon
Marketing
Acknowledgements
Thanks to:
European Union
SoSMSE Summer School
Universita di Genova
All the teachers: Sandrine Lacombe, Nicolas Rabasso, IvanCoste Maniere, Dorota Piontek, Ryszard Naskrecki, DirkSchanzenbach, Giorgio Musso, Mario Rocca