Post on 05-Feb-2016
description
04/22/2023@2015 msalicecabrera@gmail.com
1
How To Use Buzzsumo
04/22/2023@2015 msalicecabrera@gmail.com
2
Buzzsumo is an online tool. It allows you to find out what content has gained much popularity and who are the top influencers for the subject matter you are looking at.
04/22/2023@2015 msalicecabrera@gmail.com
3
Let’s get started.
First, let’s look for content about the Philippine resorts.
04/22/2023@2015 msalicecabrera@gmail.com
4
Type buzzsumo.com on the browser URL bar. This screen appears.
04/22/2023@2015 msalicecabrera@gmail.com
5
Type the subject on the search bar.I am looking for Philippine Resorts.
04/22/2023@2015 msalicecabrera@gmail.com
6
This screen appears.
04/22/2023@2015 msalicecabrera@gmail.com
7
Since we are using the Trial version, search results are limited to few lines. The paid version provides more results.
04/22/2023@2015 msalicecabrera@gmail.com
8
Notice that most content about the Philippine resorts are found in Facebook.Nothing much is posted on other Social Media.
04/22/2023@2015 msalicecabrera@gmail.com
9
You can also Filter your searches on this Side of the page. In this case all filters arechecked.
04/22/2023@2015 msalicecabrera@gmail.com
10
Content types are shown at the bottom of each line resulting from the search.
04/22/2023@2015 msalicecabrera@gmail.com
11
All of these contents are done via Articles.Other types were not used.
04/22/2023@2015 msalicecabrera@gmail.com
12
Since this line has a good number of shares in Facebook, Let’s click this.
04/22/2023@2015 msalicecabrera@gmail.com
13
This page appears. Note the number ofShares per social medium.
04/22/2023@2015 msalicecabrera@gmail.com
14
We may want to connect to the site ownerand offer a Guest Post, create an InfographicOr Videos.
04/22/2023@2015 msalicecabrera@gmail.com
15
The first search done was by Date and Past Year. Let’s see if we search under 24 Hours.
04/22/2023@2015 msalicecabrera@gmail.com
16
There’s no content posted for the past 24 hours.
04/22/2023@2015 msalicecabrera@gmail.com
17
Let’s try a other specific search, this time click Influencers.
04/22/2023@2015 msalicecabrera@gmail.com
18
Type work at home mom in the search bar.
04/22/2023@2015 msalicecabrera@gmail.com
19
Check Influencers for Filter Type.
04/22/2023@2015 msalicecabrera@gmail.com
20
Then click Filter.
04/22/2023@2015 msalicecabrera@gmail.com
21
This screen appears.
04/22/2023@2015 msalicecabrera@gmail.com
22
Let’s click on Lisa Mills and see if she is an influencer.
04/22/2023@2015 msalicecabrera@gmail.com
23
You may want to save some information about Lisa Mills.
04/22/2023@2015 msalicecabrera@gmail.com
24
Copy and Save her Twitter address.
04/22/2023@2015 msalicecabrera@gmail.com
25
Save the number of Followers she gets from her Social media.
04/22/2023@2015 msalicecabrera@gmail.com
26
To save the information gathered about the influencers, click Save Search.
04/22/2023@2015 msalicecabrera@gmail.com
27
This screen appears. Type the information you’d like to save.
04/22/2023@2015 msalicecabrera@gmail.com
28
If all the data you need is completed, click Export.
04/22/2023@2015 msalicecabrera@gmail.com
29
The drop down selection appears. In this case, I chose CSV.
04/22/2023@2015 msalicecabrera@gmail.com
30
Buzzsumo creates a crude Table of information. You can format this into Excel or arrange the columns based on how you will use the information.
04/22/2023@2015 msalicecabrera@gmail.com
31
You may search for some more Influencers and gather the information you need. Arrange them in formatted spreadsheets. Arrange the columns depending on your preferences.
04/22/2023@2015 msalicecabrera@gmail.com
32
We have gone through the features of Buzzsumo. You’ve seen that it is a powerful toolfor Content and Influencer analysis.
If you’d like to see more features and various relevant content, subscribe to the paid version.
04/22/2023@2015 msalicecabrera@gmail.com
33
Thank you.
See you in my nextTutorial.