Building Sales Operations from $1M to $50M: Who to hire, when and why

Post on 10-Apr-2017

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Transcript of Building Sales Operations from $1M to $50M: Who to hire, when and why

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Building Sales Operations from $1M to $50M Who to Hire, When and Why

Matt CameronVolney Spalding

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What does the Sales Ops function do for you?

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Aligning your ARR, VP and ops

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Sales organization

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What to care about at this stage

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The buyer process informs the sales process

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Buyer journey

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Sales effectiveness + ops analyst $1-$10MM

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No one likes surprises

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Pipeline progression ≠ probability

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Forecast and coverage

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Instrumenting to learn

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Understanding the success profile

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Enablement & Ops $10M - $50M

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Big exits come from great operations!