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HOW TECHNOLOGY CAN INFLUENCEBEHAVIOR

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We combine behavioral science and technology to create next level marketing

solutions.

SCIENCE ROCKSTARS

Data driven, Human Obsessed

“1 of the 4 - 2012 Stanford spin- off’s to watch” STANFORD MEDIA X CONFERENCE (JAN’13).

“1 of the 5 Dutch start ups that will make the difference” SINGULARITY UNIVERSITY (FEB’13).

Featured in Forbes, Techcrunch, Wired and many others.

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We combine behavioral science and technology to create next level marketing solutions.

SCIENCE ROCKSTARS DATA DRIVEN, HUMAN OBSESSED

“1 of the 4 - 2012 Stanford spin- off’s to watch” STANFORD MEDIA X CONFERENCE (JAN’13).

“1 of the 5 Dutch start ups that will make the difference” SINGULARITY UNIVERSITY (FEB’13).

Featured in Forbes, Techcrunch, Wired and many others.

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We combine behavioral science and technology to create next level marketing

solutions.

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“Companies that combine algorithms, an understanding

of customer decision-making, and the ability to use data will be the companies

that succeed.”

MIT Professor of Marketing John R. Hauser

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Put Persuasion to Practice

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POP QUIZ: PERSUASION ON BOOKING.COM

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PERSUASION WORKS…

SOCIAL PROOF

SOCIAL PROOF

SOCIAL PROOF

SOCIAL PROOF

SOCIAL PROOF

SOCIAL PROOF

SCARCITY

SCARCITY

SCARCITY

FRAMING

CONSISTENCY & COMMITMENT

CONSISTENCY & COMMITMENT

LIKING

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SO WHICH STRATEGY TO USE?

SOCIAL PROOF

SOCIAL PROOF

SOCIAL PROOF

SOCIAL PROOF

SOCIAL PROOF

SOCIAL PROOF

SCARCITY

SCARCITY

SCARCITY

FRAMING

CONSISTENCY & COMMITMENT

CONSISTENCY & COMMITMENT

LIKING

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Not everybody obeys the laws of social proof

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There are people that question authority

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People are different, but luckily consistently so

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Some people obey authority

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Some people are a sucker for scarcity

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Some people like to follow the herd

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Some people like to follow the herd

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Some people like to follow the herd

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Some people like to follow the herd

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Learn how to talk to each shopper, know what moves them and grow your business faster by behavioral science.

More Sales by Science

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“Companies that combine algorithms, an understanding

of customer decision-making, and the ability to use data will be the companies

that succeed.”

MIT Professor of Marketing John R. Hauser

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You were bored by: Arjan Haring

Arjan@sciencerockstars.com call: +31 (0)6 185 29366 @arjanharing

With love from: Sint Antoniesbreestraat 16‎ 1011 HB Amsterdam @sciencerockstar +31 (0)20 717 39 49

Thank you.