Future of Making

Innovation Design Engineering – Autodesk at the Digital Catapult London Professor Ashley Hall | ashley.hall@rca.ac.uk

What is happening in design?

•  ‘Classic’industrialdesignbusinesshasoffshoredandhaslessinterestforthenewgenera5onofdesigners

•  Newentrepreneurialmakingspirit–riseofthemakers

•  Digitalmakingtechnologiesareinasweetspotofconnec5ng,hybridisinganddeveloping

Why are we designing future making?

•  Digitaltechnologieshaveloweredthebarriertodesignnewmakingprocesses

•  Designerswanttocontrolandowntheirownproduc5on

•  Theyseeinnova7oninboththeproductandmakingprocessescombined

•  Morescopefororiginalityanddifference•  Wanttoembedpersonalambi7onsintotheheartofthemakingprocess:sustainability,localisa5on,customisa5on

DIGITAL MAKING

Luc Fusaro: Olympic 100m running shoe

LucFusaro–RPSprintShoe

Luc Fusaro: Olympic 100m running shoe prototyping

Luc Fusaro | Designed to Win | 5

LIST OF CONTENTS

Executive summaryStatement of originalityAknowledgements

Introduction Context Project brief Motivations

Preliminary research Quest for speed Infrastructures Race conditions Equipment Concept generation

Core research Key insight User research - The white flash of lightning User research - National & Elite athletes Market analysis Customization Material Exploration Additive manufacturing

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Luc Fusaro | Designed to Win | 43

MATERIAL EXPLORATIONFIRST OPPORTUNITIES FOR CUSTOMIZATION

In parallel of the market analysis and user research I was doing, I started experimenting with materials in order to find opportunities for customization.The first thing to do was to get a standard sole and try to vary its stiffness by changing its material composition.Pr. Iannucci at the department of material at Imperial College has previously investigate carbonanotubes in collaboration with Adidas. He encouraged me to explore with fibber glass, carbon fibber, cured laminated glass and resins.

The simplest way to get a sole was to cast an existing one. As the shoe used was still needed for further experiments, the sole and upper could not be separated, an alternative route was then followed. The thickness was determined using a plastic part that has been vacuum formed to produce the upper part of the mould. The first parts produced by casting were made out of polyurethane resin. It appears that the mechanical properties of the resin are not very suitable for sprinting. The plate is stiff enough but more fragile than current soles.

Casting processes have been fully experimented using silicone rubber, ceramic clay and plaster and thus part of the initial learning objectives has been fulfilled.LEFT

Results of different experiments of casting and material exploration

Digital production of future aircraft cabin 2030

Digital production of future aircraft cabin 2030

Digital production of future aircraft cabin 2030

Ben Alun Jones – Experiment to make one good Roman emperor

Ben Alun Jones – ONE GOOD EMPEROR

Antonius Hadrian Marcus Aurelius Nerva Trajan

The five ‘good’ Roman emperors busts in museums

Ben Alun Jones – Experiment to make one good Roman emperor

Ben Alun Jones – REMIX TOOL 38 sec movie

Sarat Babu – Microkinetics

Sarat Babu – Microkinetics Movie 49 sec

Greg Epps Robofold first test

Seyi Sosanya – 3d woven shoes-

Seyi Sosanya – 3d woven shoes movie

NEW ENERGY SOURCES

Markus Kayser – Solar Sinter (in the Sahara)

Zeus

Zeus

ZEUS first test, 30 megajoules, 45 sec movie

ZEUS final visualisation, 30 sec movie

EVOLUTIONARY DESIGN

Aran Dasan – Evolutionary SHOES 45 sec movie

Aran Dasan – Evolutionary SHOES

Alex Bone – Evolutionary: changing 3d products in realtime with evolutionary algorithms

NOT ONLY DIGITAL

Polyfloss: Experimental polymer craft production

Damian Palin – Sandstone stool

Damian Palin – Sandstone stool

SUSTAINABLE

Factory of Infinity closed loop recycling

Factory of Infinity – Closed loop recycled keyboard

Circular economy in makespaces research RCA EPSRC Redistributed manufacturing network

FUTURE

Gartner hype cycle for 3d printing 2015

Looking ahead 5-10 years

•  Re-shoringofproduc5onandskills•  Localisa5onofproduc5on•  Customisa5onforabeJerservice

Looking ahead 10+ years

•  Newproduct-servicemodelsforcustomers

•  Longertermredistributedmanufacturing

•  Circulareconomyfordigitalproduc5on

Future issues

•  ‘Hype’todeliverygapforconsumers•  Linkingupthemakingecosystemsforredistributedmanufacturing

•  Investmentandtraining•  Understandingthenewlandscapeforbusinessforesight

•  Engagingdesignforhumanbenefitatthecore–avoidthepastmistakesoftechnologydriveninnova5on

What design can offer

•  Shorttermsmartdigitallocalsolu5ons•  Longertermredistributedintegratedproductservices

•  Circulareconomyfordigitalproduc5on•  PuPngpeopleatthecoreofthenewmakingrevolu5on

Questions?