Going beyond Facebook: Social Collaboration Tools to Kickstart your first job

David Stromdavid@strom.comhttp://strominator.com(310) 857-6867St. Louis, MO

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

How to setup your own Internet domain name

http://strominator.com (c) David Strom 2010

It is the brave new world

• New technologies and tools

• Not just about having a Web site

• Or an email list

• Or a FaceTwitLinkSpace account

http://strominator.com (c) David Strom 2010

You still need to start with a blog

• No programming required

• Easy to make frequent updates

• Easy to quickly change the appearance of your pages

• Automatic posting of your content to Google’s search index

http://strominator.com (c) David Strom 2010

Blog choices

Wordpress.com

Linking your social networks together

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

Key Twitter To-dos

• Follow the right people in your industry

• Don’t get too caught up in tweeting your every movement

• Look at what businesses are doing with it

• Use it to start conversations with people you want to get to know

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

How not to use Twitter!

http://strominator.com (c) David Strom 2010

How to identify yourself vs. your company

http://strominator.com (c) David Strom 2010

New tools to complement Twitter

• Slideshare

• Yammer

• Ping.fm

• Buzzable

• Twhirl

• Twitterific for iPhone

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

Yammer

http://strominator.com (c) David Strom 2010

Ping.fm

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

Set up a mailing list to send out regular information to your clients

• Free: Yahoo Groups

• Cheap: Mailman on EMWD.com ($4/mo)

• Expensive: ConstantContact.com ($30/mo and up)

http://strominator.com (c) David Strom 2010

Yahoo

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

Mailman

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

Constant Contact

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

http://strominator.com (c) David Strom 2010

Remember: you are your own brand!

• Get your name out there

• Be a continual source of content

• Become an authority in some narrow niche

• Don’t just send resumes into the beyond

• Create opportunities for conversations

Questions?

David Strom

david@strom.com

http://webinformant.tv

(310) 857-6867